SRS Jewells Celebrates Dhanteras With 'Zero Making Charges' Offer – Launches Shubh Dhanteras Utsav 2014

DELHI, October 20, 2014 /PRNewswire/ --

In line with its commitment to offer great value to its customers, SRS Jewells, the flagship branded jewellery retail business of 5000 crores, SRS Limited (one of India's leading conglomerates with business interests in retail, multiplex cinemas, jewellery, fashion wear and food & beverages), today announced the 'Shubh Dhanteras Utsav 2014' that promises to reward its customers with zero making charges when they purchase 22k gold coins. They are also offering 20% off on making charges of gold jewellery and a 15% off on diamond jewellery. 

Diwali celebrations in India are always a five-day affair. The festivities begin with Dhanteras and end with Bhaidooj on the last day. The celebratory atmosphere on Deepavali and Dhanteras, Dhantrayodashi or Dhanwantari Triodasi is just right for shopping for new articles for the home and kitchen. Dhanwantari Triodasi is an occasion meant for buying new gold or silver items or new utensils for own use and Dhanteras gifts as well. 

In keeping with the shopping trends of consumers on Dhanteras in India, the comprehensive jewellery collection available at SRS Jewells is a perfect blend of quality and craftsmanship that suits the tastes of Indian customers. SRS Limited aims to present SRS Jewells as a one-stop shopping destination that offers joy and comfort sans any worries about the quality and purity of the jewellery.

"I would like to wish all my customers a Shubh Dhanteras and a very Happy Diwali," said Dr. Anil Jindal, Chairman, SRS Group.

Launching the offer, Mr. Sunil Jindal, MD, SRS Limited, said, "The meaning of Dhanteras is wealth; on this day people pray to Goddess Lakshmi for prosperous life and good well-being. Dhanteras have a unique offering for Indians as they make customary purchases of the valuable metals on this day. In order to celebrate this festive season, SRS is delighted to bring a fresh and amazing range of diamond jewellery, coupled with an exciting offer to bring gold to their homes for free. We hope it will give our customers great value and great joy, truly adding to the excitement of the festive season."

SRS Jewells has lined up an impressive range of latest and exquisite diamond jewellery across an entire range of budgets. This ensures that the shopping benchmark is easy to attain, and hence everybody goes home a winner with an assured gold coin.

The offer will be valid at all nine retail stores of SRS Jewells in Delhi, Faridabad, Indirapuram, Ghaziabad, Palwal and Noida. The company has an extensive presence across the value chain of the jewellery industry, with operations in retail, wholesale, manufacturing and exports of jewellery. It is this strength that allows SRS Jewells to come out with finely crafted jewellery and exciting offers to delight its constantly enlarging base of customers. The company feels it is a win-win situation, as it has the perfect blend of every auspicious element: the attraction of diamond jewelry, the festival of Dhanteras and the gift of free gold. That goes well with the company's endeavor to bring great value and excitement to the customers, time after time.

SRS jewellery outlets have a comprehensive collection of diamond and gold jewellery created with a perfect blend of traditional and modern craftsmanship and is specially tailored to suit the preferences of the contemporary Indian woman.

SRS Jewells offers an extremely pleasant ambience and unparalleled shopping experience to its customers with its wide range of designs both in traditional and modern jewellery that is suitable for weddings, special occasions and even for daily use. The exhaustive range of Hallmarked Gold and Certified Diamond jewellery at SRS Jewells assures value and peace of mind to the buyers. The brand also extends a lifetime return policy on all its jewellery to its customers.

The fine pieces of jewellery at SRS Jewells are available in exciting finishes such as antique and oxidised looks to ensure that those who wear it truly stand out. On offer at SRS Jewells are the latest styles including exclusive designer jewellery, which are designed in-house as well as by commissioning expert designers.

About SRS Limted

Incorporated in the year 2000, SRS Limited is a Faridabad (Delhi NCR) headquartered company with a presence in gold and jewellery, film exhibition, retail and hospitality sectors. Listed on both the BSE and the NSE, the company closed FY 2014 with a turnover of Rs. 3439 crores. Its operations span across several cities in north India such as Delhi, Gurgaon, Faridabad, Noida, Ghaziabad, Shimla, Sonipat, Bareilly and more, in addition to presence in Ahmedabad and Mumbai as well.

In jewellery, SRS Limited has 9 retail showrooms, 1 EoU and 4 wholesale offices, and in cinemas it has 17 cinemas with 48 screens. Its retail brands encompass 40 stores across the FMCG and apparel categories, and the hospitality business comprises food-courts, fine dining restaurants and packaged food. 

SRS Limited is a part of the larger SRS Group, which has a turnover of Rs. 4500 crores and additional interests in real estate, financial services and healthcare sectors. The group was ranked at the 2nd position by Business World in May 2013 in the middleweight organisations category.

Website: www.srsparivar.com

Media Contact: Manoj Sharma, [email protected], +91-9811135420, Clout Communications