Strategic Outsourcing Services Aims to be Market Leader in Marketing Outsourcing Services With Consultant Support From Ernst & Young

BANGALORE, October 31, 2013 /PRNewswire/ --

Strategic Outsourcing Services has been on the quest to capture a pioneering space in the digital marketing arena. In this regard, the company has hired Ernst & Young (EY) as a business process consultant.

EY did an internal capability analysis to understand the nitty-gritties of the company. They interviewed heads of all teams in the organization to comprehend the work culture, employee-employee relationships and employee-customer relationships. On performing an in-depth research, EY identified the opportunity areas and threats that hold for Strategic. They also uncovered the strengths and weaknesses pertaining to the working style in the organization. EY chalked out a clear plan with recommendations for the organization along with the market and marketing assessment. The main objective of the entire practice would be to position Strategic Outsourcing Services as a market leader in the marketing outsourcing space and to increase customer satisfaction and customer retention.

Ernst & Young provided answers to critical questions like the following:

• Where does the company stand in the digital marketing space?
• What measures should the organization take to improve results?
• Where does the company fit in the global scenario of digital marketing?
• Who are the critical competitors of the company both in B2B and B2C space?
• How can the organization transform itself as a market leader in the marketing outsourcing space?

EY pinpointed the way marketing is transforming -- from traditional to digital. The key focus areas for a digital marketing agency like Strategic Outsourcing Services were revealed and plans to conquer these sectors were crafted. They also gave out details about the emerging trends in the digital space and the industries that might change the course.

Suresh Thomas, GM of Marketing at Strategic Outsourcing Services, said, "Ernst & Young would prove to be a great asset and would render great support to make us stand as a market leader by 2017."

About Ernst & Young

EY is a global leader in assurance, tax, transaction and advisory services. It delivers insights and quality services that help build trust and confidence in the capital markets and in economies the world over. EY refers to the global organization, and may refer to one or more of the member firms of Ernst & Young Global Limited, each of which is a separate legal entity. For more information about the organization, please visit ey.com.

About Strategic Outsourcing Services

Established in the year 2003, Strategic Outsourcing Services, a division of Champions Group, has been a pioneer in offering high-end online marketing and website designing solutions to start-ups, small-to-medium and Fortune 500 companies.

Under the guidance of founder Subhakar Rao, Strategic Outsourcing Services has come a long way since its inception. It started 8 years ago with handful of employees, and now enjoys the presence of over 1200 motivated employees working in 3 offices. The company and all its employees believe in 4Ps: Personal Integrity, Prompt Fulfillment, Professional Development and Positive Energy.

Primary Media Contact: Sutapa Sen, [email protected], 91-80-41435564