DALLAS, March 31, 2011 /PRNewswire/ -- Bright Realty is excited to announce that Castle Hills was selected as the "2011 Realtor's Choice Community of the Year" by the Home Builders Association (HBA) of Greater Dallas. The announcement was made at the HBA's annual McSAM Awards on March 24, 2011. This is the second time that Castle Hills has won a McSAM "Community of the Year" award; the community was also recognized with the honor in 2007. The McSAMs were created in 1979 to recognize builders and developers who show "maximum creativity in sales and marketing."
The prestigious "Realtor's Choice Community of the Year" award was determined with the help of a market research firm – Market Research Answers, Inc. – to conduct a survey of real estate agents throughout the Dallas area via email. The contacts totaled nearly 30,000 unique email addresses and queried respondent's feedback about their experience with a particular community on topics such as customer service, community lifestyle, overall satisfaction and, specifically, how likely Realtors would be to recommend a particular community to a friend or family member.
"Meticulous planning has gone into Castle Hills and we are proud to be recognized as 'Community of Year' not once, but twice," said Chris Bright of Bright Realty. "Our goal was to create an 'old-style' neighborhood, one with a sense of belonging for neighbors and a place where people want to live. This award confirms that the things we are doing in Castle Hills to make it the area's most desirable place to live resonate with the real estate community."
Castle Hills is a 2,500 acre mixed-use golf course community located west of the Dallas North Tollway and Park Blvd., with easy access to Hwy. 121. It features unrivaled amenities, including a Jay Morrish-designed golf course, five community swimming and splash pools, 30-plus parks, sports fields, lakes, a hike-and-bike trail and exemplary-rated schools. At its center is the Village Shops and Plaza, a one-acre-plus site featuring tree-shaded walkways, gardens and numerous water features, a permanent stage and outdoor seating. The Village Shops and Plaza serves not only as a site for community retail, dining and office space, but a gathering place for developer-sponsored community events from free movie nights and farmers' markets to live music performances and the annual Christmas tree lighting ceremony.
Homes in the community range in price from the $200s to more than $3 million and include custom luxury homes in the gated Enchanted Hill neighborhood as well as low-maintenance luxury homes in The Retreat and patio homes in The Reserve.
Castle Hills is the fastest growing master-planned community in the Dallas-Fort Worth area, according to Residential Strategies, Inc. In addition to the HBA's McSAM award, Castle Hills was also a finalist in the Dallas Business Journal's 2011 "Best Real Estate Deals of the Year." The community was one of 40 finalists in the DFW area and one of only three single-family residential projects recognized as a best deal.
The community is also premiering a branded entertainment movie titled "Cooper & the Castle Hills Gang" April 2, 2011, at the Dallas International Film Festival. The marketing project took social media to an unprecedented level with a full length, family-friendly action-adventure movie that allows Bright Realty to showcase Castle Hills as the movie's backdrop. After the movie's premiere, it will be available for free at www.CastleHills.com.
Castle Hills is a 2,500 acre mixed-use golf course community. Located west of the Dallas North Tollway and Park Blvd., with easy access to Hwy. 121, Castle Hills has beautiful homes priced from $200s to more than $3 million, exemplary-rated schools, resort-like amenities including golf, amenity centers, swimming pools, lakes, parks, a hike-and-bike trail, custom homes in the gated Enchanted Hill neighborhood and the Castle Hills Village Shops for dining, shopping and monthly community events. www.CastleHills.com.
SOURCE Bright Realty Ltd. Dallas