"Energy Efficient Lighting Explained: A Guide for Business People Who Aren't Lighting Techies"

SAN FRANCISCO, Sept. 29, 2011 /PRNewswire/ -- "Energy Efficient Lighting Explained: A Guide for Business People Who Aren't Lighting Techies," is now available from RealEnergyWriters.com and The Daily Energy Report. The guide helps businesses learn how to best use the new efficient lighting technologies, which are the most cost-effective investments in energy efficiency available today.

"Energy Efficient Lighting Explained: A Guide For Business People Who Aren't Lighting Techies" is now available from RealEnergyWriters.com and The Daily Energy Report.  The report educates readers about their company's lighting technology options and the political controversies surrounding efficient lighting and describes how companies can take advantage of current lighting market conditions to cut their company's energy costs and carbon footprint.  Readers will also learn about the benefits, costs and savings of investing in high-efficiency lighting, and gain insightful answers to key questions, such as:

• Which lighting and lighting control technologies are the most reliable, cost-effective and suited to my business?
• How much can effective lighting potentially lower my company's energy bills?
• What is the current political landscape surrounding lighting and why are lighting standards so controversial?
• What government incentives are available for lighting retrofit projects?
• What lighting retrofit strategies could my business easily implement?

"Lighting is undergoing a technology revolution never before seen in the field. It's not easy for business owners with little time to wade through all of the noise about efficient lighting. We prepared the report to help businesses understand their options, including the benefits, costs and savings offered through the installation of high efficiency lighting," said Lisa Cohn, RealEnergyWriters.com Co-Founder. "This report will also be helpful to energy efficiency companies that want to explain lighting options to their customers."

In addition to the report, customers will receive audio interviews with six energy efficient lighting experts who discuss how to best take advantage of the different options:

Chad Bulman - Program Manager, Midwest Energy Efficiency Alliance
Brian Owen - Editor, LED's Magazine
Allison Schieffelin - CEO, The Lighting Quotient
Mark Ferrell & Mike Carter - Sr. Engineers, Questline
Milena Simeonova - Lighting Design and Proposal Development Department, Johnson Controls Lighting Services

Purchase by October 1st and receive 20% off the purchase price of $189.

"We are very excited to be partnering with RealEnergyWriters.com on 'Energy Efficient Lighting Explained' because of their ability to translate energy jargon into highly readable prose and we look forward to leveraging our audience and platform to further educate businesses about responsible energy use," said Ben Lack, CEO/Chief Conversationalist of The Daily Energy Report.

RealEnergyWriters was co-founded by Elisa Wood and Lisa Cohn, longtime energy journalists who publish the weekly Energy Efficiency Markets newsletter. Lisa Cohn is the host of Energy Efficiency Markets Podcast, which has more than 200,000 subscribers and gains 300 to 350 new subscribers a day. Elisa Wood's energy efficiency blog appears regularly on more than a dozen energy sites. She is a contributor to Renewable Energy World magazine, Platts, and other top energy publications.

The Daily Energy Report is a leading video blog that covers clean tech. The company produces a 3-4 minute "Daily Show" video that, Monday-Friday, highlights the day's top clean tech stories. The company, which has been recognized by iTunes as being "New & Noteworthy", also publishes numerous interviews and articles that provide insight and analysis into Energy Efficiency, Renewable Energy, Sustainability, Energy Management, Smart Grid, Transportation, and Energy Policy. For more information, visit www.dailyenergyreport.com.  

CONTACT:  Ben Lack, 214-952-2847, [email protected]

SOURCE The Daily Energy Report