Introduction of Most Luxurious & Advanced Pickup '‘F-150 Limited" - Report on Ford Motor Co.

Jul 27, 2015, 09:25 ET from www.aciassociation.com

NEW YORK, July 27, 2015 /PRNewswire/ --

ACI Association has initiated research coverage on Ford Motor Co. (NYSE: F). Select highlights from the internally released reports are being made available to the general public (included below), with access to the entirety of the research available to new members.

Today, membership is open to readers on a complementary basis at the following URL: http://www.aciassociation.com/?c=F

Highlights from our F Report include:

  • Ford's new addition to F-Series pick trucks- In a press release dated July 21, 2015, Ford Motor Co. reported the launch of the new Ford F-150 Limited. The truck, which the company touts as its "most advanced and luxurious truck ever," comes equipped with more standard technology and driver convenience features than any other light-duty pickup. The Company informed that the new addition to the F-150 model lineup is toughest, smartest, safest and most capable F-150 ever. The 2016 model, which meets the growing needs of discerning truck customers interested in exclusivity, capability and craftsmanship, is likely to go on sale this winter.
  • A closer look at features - The Ford F-150 Limited features chrome exterior features, leather interior and a host of special "Limited" badging. Buyers will get 22-inch polished aluminium wheels, a chrome front bumper with body color end caps, a unique grille, and lots of other features. The pickup will be available in four colors including shadow black, magnetic, blue jeans, and white platinum metallic tri-coat. The standard equipment list of Ford F-150 Limited includes BLIS® with cross-traffic alert, chrome front tow hooks (4x4 only), panoramic vista roof, power-deployable running boards, quad-beam LED headlamps, remote start and remote tailgate release as well as an integrated trailer brake controller. Truck's interior equipment also includes Mojave leather front seats with 10-way power adjustment and class-exclusive multicontour massaging along with heated rear seats and SYNC® 3 with AppLink™. SYNC 3 is Ford's newest communications and entertainment system that features enhanced voice recognition, high-speed performance, capacitive touch screen and easier-to-understand graphical interface.3
  • Superior power features and fuel economy - Powered by the 3.5-liter EcoBoost® V6, the new launch can tow upto 10,100 pounds when properly equipped. The release highlighted that this advanced powertrain produces 365 hp and 420 lb.-ft. of torque - the latter unsurpassed by any truck with a comparable engine in its class - and has an EPA-estimated fuel economy rating of 17 miles per gallon in city driving, 24 mpg on the highway and 20 mpg combined. The V6 when paired with an electronic 6-speed auto transmission, with tow/haul and sport modes that features SelectShift® with progressive range select. Four-wheel drive versions of the truck are equipped with two-speed automatic four-wheel drive that automatically changes between two-wheel and four-wheel drive depending on road conditions.
  • Management Opinion: Commenting on its launch, Raj Nair, Ford group VP for Global Product Development, stated, "The F-150 Limited sets a new bar for what discerning customers should expect in a high-end truck. We're adding segment-exclusive technology, and features that improve productivity, convenience and capability with distinctive style."

To find out how this influences our rating on Ford Motor Co., read the full report in its entirely here: http://www.aciassociation.com/?c=F

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