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"Marvel's Luke Cage" Actor & Staten Islander Theo Rossi Joins Empire Outlets As New Brand Ambassador

Hometown Hero Welcomes Empire Outlets as the Future of Staten Island and the Centerpiece of New York City's Newest Entertainment District

Rossi's Ounce Water Becomes Empire Outlets' Official Bottled Water Partner


News provided by

Empire Outlets

Mar 27, 2017, 08:00 ET

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STATEN ISLAND, N.Y., March 27, 2017 /PRNewswire/ -- Actor and producer Theo Rossi, known for his roles on Netflix's "Marvel's Luke Cage" and FX's "Sons of Anarchy," today announced his newest role as brand ambassador for Empire Outlets – Staten Island's top shopping destination and New York City's first and only retail outlet center.

Rossi, a Staten Island native, will champion the economic revitalization of the North Shore and spread the word about Empire Outlets' unparalleled mix of world-class retail and food and beverage options.

Empire Outlets is New York City's first and only retail outlet center, transforming Staten Island's North Shore into an incredible shopping and dining destination for millions of visitors from across the world.
Empire Outlets is New York City's first and only retail outlet center, transforming Staten Island's North Shore into an incredible shopping and dining destination for millions of visitors from across the world.
Actor Theo Rossi of "Marvel's Luke Cage" and "Sons of Anarchy" has a new role as brand ambassador at Empire Outlets, an exciting new retail outlet center in Rossi's hometown of Staten Island. (Photo Courtesy of Rodney Fray)
Actor Theo Rossi of "Marvel's Luke Cage" and "Sons of Anarchy" has a new role as brand ambassador at Empire Outlets, an exciting new retail outlet center in Rossi's hometown of Staten Island. (Photo Courtesy of Rodney Fray)
Empire Outlets is New York City's first and only retail outlet center, transforming Staten Island's North Shore into an incredible shopping and dining destination for millions of visitors from across the world. Actor Theo Rossi of "Marvel's Luke Cage" and "Sons of Anarchy" has a new role as brand ambassador at Empire Outlets, an exciting new retail outlet center in Rossi's hometown of Staten Island. (Photo Courtesy of Rodney Fray)

Empire Outlets will include around 100 designer outlet retailers, a 190-room hotel with a rooftop venue and a 1,250-space parking garage. Eateries are flocking to Empire Outlets' 40,000-square-foot food and beverage deck, which offers extraordinary views of the Manhattan skyline. Empire Outlets is expected to open in late 2017.

"We're letting the world know that New York's best shopping and dining spot is right here on Staten Island," said Theo Rossi. "Empire Outlets is ready to change the game and bring out millions to enjoy our vibrant North Shore."

"Theo and his family represent the heart of Staten Island and it's our honor to have a hometown hero on the Empire Outlets team," said Joseph Ferrara, principal at BFC Partners, the developer of Empire Outlets. "We can't wait to show everyone what Staten Island can achieve when we combine the best of retail and dining with the perfect location."

Rossi and BFC Partners also announced that Ounce Water, Rossi's new line of premium bottled 100% pure natural spring water, will become Empire Outlets' official water supplier and will be sold throughout the retail center. With its innovative labeling system, Ounce Water makes it easier to maintain healthy habits and meet the recommended daily goal of drinking 80 ounces of water.

Located next to the Staten Island Ferry Terminal and the forthcoming New York Wheel, the tallest observation wheel in the Western hemisphere, Empire Outlets is the future of shopping and dining for New Yorkers and visitors from around the world. Major stores expected to open at Empire Outlets include H&M, Nordstrom Rack, Banana Republic, NIKE Factory, Gap Factory and Columbia Sporting Goods.

Food and beverage shops expected to open at Empire Outlets include Two Boots Pizza, Mighty Quinn's Barbeque, Nathan's Famous, Starbucks, Haagen-Dazs and MRKTPL, Staten Island's first-ever artisanal food hall.

About Empire Outlets

BFC Partners' Empire Outlets will be an approximately 340,000 square foot retail complex, comprised of 100 designer outlet retailers and a variety of restaurants and cafes. Plans also include a 190-room hotel that will provide extraordinary views of the Manhattan skyline. BFC Partners will also build a 1,250-space structured parking garage below the retail and hotel components to accommodate commuters and tourists alike. Designed by SHoP Architects, Empire Outlets will feature expansive open corridors to the water, contemporary materials reflective of the industrial waterfront, and a sweeping sustainable green roof visible from the harbor. Celebratory vertical circulation elements such as grand staircases, elevators, and streamlined escalators will guide shoppers as they move from the waterfront up to Richmond Terrace, creating a dynamic and easily navigated pedestrian experience.

For more information about Empire Outlets New York City, please visit www.empireoutletsnyc.com. Find us on Twitter @EmpireOutlets.

About Ounce Water

OUNCE WATER is one of the fastest growing premium bottled water companies.  Founded by actor, producer, and philanthropist Theo Rossi with headquarters in New York City, OUNCE WATER is making healthy habits easier.  With a goal of consuming 80 ounces of water per day, OUNCE WATER does the math for you.  Simply drink two OUNCE WATER 40oz bottles or four OUNCE WATER 20oz bottles of premium Natural Spring Water and you'll reach your daily goal.  OUNCE WATER is naturally balanced and free from additives and chemical processing.  OUNCE WATER owes its freshness to its pristine underground water source protected by Mother Nature for more than 600 million years. Ounce Water is available for in-store purchase in New York, New Jersey and Connecticut, and for home or office delivery across the United States via Amazon.com with Amazon Prime.  http://GetOUNCED.com @getounced

SOURCE Empire Outlets

Related Links

http://www.empireoutletsnyc.com

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