New Survey Finds Most Americans Feel Need To "Do More" To Combat Mosquitoes; Majority Also Claim Current Do-It-Yourself Backyard Solutions "Don't Work"

Research Verifies New Mosquito Control Approach: Bait & Kill with Something They'll Die For

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May 13, 2016, 10:16 ET

DALLAS, May 13, 2016 /PRNewswire/ -- As summer draws near, a new survey reveals that a majority of Americans, 68 percent, agree that they need to spray more than just their bodies to effectively combat pesky and potentially dangerous mosquitoes. However, when asked about current backyard do-it-yourself solutions that they could use to protect their yards such as area sprays, tiki torches, or foggers, more than half, 55 percent, of Americans stated these solutions "don't work." The survey was conducted online by Harris Poll in March on behalf of Westham Co.ⁱ, manufacturer of Terminix^® AllClear^® Mosquito Bait & Kill with proprietary Attractive Target Sugar Bait (ATSB^®) technology.

Want better results? Use a better control. Watch here to see the science behind Mosquito Bait & Kill with ATSB®. Take back the backyard from biting mosquitoes. Feed them something they’ll die for.

Want Better Results? Use a Better Control. Mosquito Bait & Kill with ATSB(R) is a safe, non-toxic way to reduce adult mosquito populations by 90 percent for up to 4 weeks.

Mosquito Bait & Kill is the only ingestible mosquito control that collapses backyard populations by more than 90 percent. This patented ATSB(R) bait-and-kill approach controls for up to 4 weeks. It's non-toxic and safe to use around people and pets and is environmentally sound. Bait & Kill is sold as a twin pack and protects up to 5,000 sq. ft. Available in-store and online at Lowes, Target, and Amazon.com. MSRP $12.99.

"To control mosquitoes in the backyard, it takes an integrated effort," says Whitney Qualls, PhD, University of Miami Miller School of Medicine, Department of Public Health Sciences, Center for Vector Biology and Vector Control. "The first step is eliminating breeding areas such as standing water. It is then important to employ controls that effectively kill adult mosquitoes and impact their ability to breed and bite."

Radically Different Control Offers Non-Toxic Method with a Powerful Punch
For decades, controlling backyard adult mosquitoes meant either repelling them for a short period of time or spraying chemicals that must make contact in order to kill, many of which contain toxins. After a decade of honing, researchers at Westham Co. developed and commercialized a new approach called ATSB. It works by baiting mosquitoes with a proprietary attractant and then killing them with a safe, ingestible sugar-laced toxin--microencapsulated garlic oil.

"Research around adult mosquito control has traditionally focused on the female mosquito's need for blood to reproduce. We are now focusing on the innate need of mosquitoes to regularly feed on plant sugars for the energy they require for survival to uncover new forms of control, like ATSB," explains Qualls.

Twenty published scientific papers support the ATSB process as a formidable force in the global war against mosquitoes, the most recent of which appeared in the September 2015 issue of Acta Tropica.ⁱⁱ

Empowering Homeowners
Terminix AllClear Mosquito Bait & Kill is the first and only ingestible control for adult mosquitoes with ATSB that is available direct to consumers. When used as directed, this do-it-yourself solution reduces mosquito populations by more than 90 percent in just two to three weeks, including reducing populations of the Aedes albopictus mosquito and Culex species.ⁱⁱⁱThe formula is safe for people, pets and the environment and has also been proven not to attract bees, butterflies and other pollinators.^iv

Simple and Ready-to-Use
To use, spray Bait & Kill on non-flowering foliage or non-porous surfaces in the backyard. When used as directed, Mosquito Bait & Kill starts killing mosquitoes within 24-48 hours and can collapse populations in treated areas by more than 90 percent within two to three weeks. Results last about 4 weeks and to keep populations down, should be re-applied monthly or after heavy rains.

Terminix AllClear Mosquito Bait & Kill is available at select Target and Lowes stores, and online at Amazon.com , target.com and lowes.com . It is sold as a twin pack of two 15 oz. cans for an MSRP of $12.99. 30 oz. protects 5,000 sq. ft. For more information, visit www.baitandkill.com .

ABOUT WESTHAM CO.
Westham Co. is a leader in innovating, developing, and commercializing the most advanced, environmentally sustainable technologies to eradicate mosquitoes. Its keystone technology is ATSB^® (Attractive Targeted Sugar Bait). Recognized as one of the most promising mosquito control solutions in the last three decades, this groundbreaking solution decimates mosquito populations in their natural environment with a patented "attract & kill" method that is based on mosquitoes' instinct to feed on sugar for energy. Westham Co. licenses the Terminix brand for its mosquito control products in the United States.

ⁱThis survey was conducted online within the United States by Harris Poll on behalf of Westham Co. from March 8-10, 2016 among 2,015 adults ages 18 and older. This online survey is not based on a probability sample and therefore no estimate of theoretical sampling error can be calculated. For complete survey methodology, including weighting variables, please contact Marcia Gray.
ⁱⁱ Junnila et al. Acta Tropica 152 (2015): Efficacy of attractive toxic sugar baits (ATSB) against Aedes albopictus with garlic oil encapsulated in beta-cyclodextrin as the active ingredient
ⁱⁱⁱ ATSB Trial Summaries Israel 2013: "ATSB with garlic oil encapsulated in beta-Cyclodextrin as active ingredient" by Dr. Gunter Muller
^iv Qualls et al. Acta Tropica 131 (2014): Evaluation of attractive toxic sugar bait (ATSB) Barrier for control of vector and nuisance mosquitoes and its effect on non-target organisms in sub-tropical environments in Florida

Video - http://origin-qps.onstreammedia.com/origin/multivu_archive/PRNA/ENR/Westham-Bait-and-Kill-Animated-Video.mp4

Photo - http://photos.prnewswire.com/prnh/20160503/367080-INFO

Photo - http://photos.prnewswire.com/prnh/20160503/363078

SOURCE Westham Co.