125th Anniversary Poster Blends Legacy with Innovation

NEW YORK, March 12, 2025 /PRNewswire/ -- The New York International Auto Show's bold new poster embodies the show's rich history and forward-thinking vision for the future. The prominent "125 YEARS" serves as a visual anchor, reinforcing the legacy of the Show while embracing the cutting-edge technology and design that define today's auto industry.

"This year's poster pays tribute to the New York Auto Show's incredible 125-year history while looking ahead to the future of mobility. From its beginnings at Madison Square Garden in 1900 to today's high-tech showcase at the Javits Center, the Show has always been about progress, and this design reflects that journey," said Mark Schienberg, New York Auto Show President.

The contrast between the 2025 poster and the original 1900 announcement is a testament to the evolution of the Auto Show and the automotive industry. The first-ever Auto Show announcement, a simple yet bold black-and-white advertisement, featured large, straightforward lettering to capture the public's attention. While the design was minimal, its impact was powerful. The new poster echoes that same boldness but reimagines it for a modern audience with high-contrast colors, dynamic vehicle imagery, and sleek typography that mirrors the innovation on display at the show.

ABOUT THE NEW YORK AUTO SHOW
Since 1900, New York has been the staging location of North America's oldest and largest-attended auto show. For 125 years, the New York International Auto Show continues to be the best place to experience and learn about new products the auto industry offers. Each year, the show provides the largest display of cars and trucks in one location to millions of car buyers in a unique experience. No other venue offers this kind of comprehensive and engaging forum, where new technology and designs can be viewed, explored, and enjoyed.

SOURCE New York International Automobile Show