2011 Black Friday Electronics Sales Surpass 2010; Electronics Protection Technology Essential

ATLANTA, Nov. 30, 2011 /PRNewswire/ -- More than 23 percent of Black Friday shoppers purchased some type of electronics product, up 15 percent from 2010 and 50 percent above toys, the third most popular post-Thanksgiving shopping category, according to NPD Research. What most don't realize is that today's electronics are vulnerable to failure and a shortened lifespan due to power related problems, an issue Innovolt, a pioneer and leader in intelligent electronics protection and management, is championing. Today, the company announces its growing list of Fortune Global 500 customers and encourages all manufacturers to integrate intelligent power protection -- increasing the reliability of products and enhancing end-user/customer experience.

"Based on Black Friday sales, demand for electronics continues to be high, and indicates that Innovolt's electronics protection technology is serving a growing market. Our technology can effectively service the lion's share of the world's AC powered electronics, a market that is sized at more than $200 billion," explains Jeff Spence, president and COO of Innovolt. "The market has traditionally relied only on surge protection and UPS.  We're providing a technology platform that effectively extends the lifespan and reliability of equipment."

Fortune Global 500 OEMs including Ricoh and Toshiba as well as other companies including Konica Minolta, ECi OMD and Katun, have been quick to adopt the Innovolt technology platform, a move that signifies the critical need for electronics equipment protection.

"Innovolt's intelligent electronics protection and management technology provides our customers with power protection solutions that are unsurpassed in our industry, not only in technology, but in value," says Greg Enderle, Katun's service accessories product manager.

Innovolt also is under contract and testing its technology platform with Fortune 500 global brands in a wide range of markets, including: Medical Technology, Cloud Computing/Data Centers, Appliances, Consumer Electronics, Office Equipment, Telecom/Communications, and Cable & Satellite. 

For more information on Innovolt, visit www.innovolt.com.

About Innovolt

Atlanta-based Innovolt is an electronics protection leader and first to bridge the gap between the power protection and asset service markets. Cost-effective, highly scalable and integratable, Innovolt's proprietary and patented power protection technology is proven to significantly increase product lifespan and reliability. Innovolt's comprehensive technology platform is proven to help electronic equipment last longer and with fewer service interruptions by keeping it safe from the common power disturbances that most often damage electronics. Innovolt's technology guards against damage from 99.5 percent of power interruptions, including infinite voltage and current variations. For more information, visit www.innovolt.com.

SOURCE Innovolt