2012 Global Corporate Social Responsibility Report highlights Amway milestone of transforming the lives of 10 million children in 10 years

Apr 18, 2013, 12:07 ET from Amway

ADA, Mich., April 18, 2013 /PRNewswire/ -- How much can one person do to make a difference? When you combine your efforts with those of more than 3 million Amway distributors and more than 21,000 Amway employees, you can help 10 million children around the world.

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The 2012 Amway Global Corporate Social Responsibility Report, released today, highlights the work that Amway, its distributors and employees have done over the past year to help improve the lives of people all over the world. This work included efforts to help children through the AMWAY ONE BY ONE® Campaign for Children.

Since Amway was founded in 1959, the company, distributors and employees have contributed nearly US$450 million to causes in the markets in which Amway operates around the world.

"Amway distributors and employees have created positive change in the world, one person and one action at a time," said Amway Chairman Steve Van Andel.

"Everywhere we operate, Amway people are helping others live better lives and achieve their potential in many ways in countless communities around the world," added Amway President Doug DeVos.

In 2012, Amway focused on unleashing potential through people, products and performance.

People: Amway distributors and employees give generously of their time, talent and resources to charitable causes across the globe. Since 2003, they have helped 10 million children worldwide by volunteering 2.7 million hours and donating US$190 million. Amway Charity Foundation in China helped build 754 kitchens that provide nutritious meals to more than 350,000 students in rural areas. Employees in West Michigan volunteered more than 20,000 hours to local children's causes. Thanks to multiple partnerships developed by Amway India, 9,000 children throughout the country received education and medical support.

Products: The NUTRILITE® LITTLE BITSprogram uses Amway expertise in nutrition to help fight chronic malnourishment in children. It helped nourish 400 children in Mexico and 250 children in Zambia. By leveraging its expertise in water filtration technology, Amway has supported hundreds of people in Ghana and the Dominican Republic by providing and installing water treatment units. The Amway culture of entrepreneurship, that fosters business opportunity and drives economic success around the world, helped thousands of low-to-middle class South Africans living in townships move up the economic ladder.

Performance: Amway constantly seeks improvements and raises standards in its product formulas, and packaging, and has integrated sustainability goals into business operations. The company's performance and its persistent pursuit of potential were recognized with a number of prestigious awards in 2012, including the Certificate of Clean Industry from the government of Mexico and the Clean Production Award from the Chinese government.

"Human potential is at the cornerstone of the Amway business and the driver of our social responsibility efforts. We believe that by nurturing and supporting human potential, and by addressing issues that prevent individuals from reaching it, we can help people," said Todd Woodward, vice president of Corporate and Integrated Communications. "Because Amway is an integral part of communities in which it operates, the company, its distributors and employees continue to create positive change and help people around the world live better lives."

To view the 2012 Amway Global Corporate Social Responsibility Report, go to

About Amway
Amway is one of the world's largest direct selling businesses. Alticor Inc., parent company of Amway, reported global sales of USD$11.3 billion in 2012. Founded in 1959 by entrepreneurs Rich DeVos and Jay Van Andel, and based in Ada, Michigan, U.S., Amway offers consumer products and business opportunities through a network of more than 3 million distributors in more than 100 countries and territories worldwide, supported by more than 21,000 employees and a global agribusiness, manufacturing and logistics supply chain. More than 900 scientists, engineers and technical professionals work in 65 R&D and quality assurance labs worldwide to support the company's product development and create a culture of scientific excellence. Top-selling brands for Amway are NUTRILITE® vitamin, mineral and dietary supplements, ARTISTRY® skincare and colour cosmetics, and eSpring® water treatment systems. For company news, visit globalnews.amway.com.