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2019 Wettbewerbs "Benchmarking" der führenden Onkologie- Organisationen: Kommerzialisierungstrends, welche den U.S. Markt der festen und flüssigen Tumore prägen
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PharmaForce International

May 23, 2019, 02:00 ET

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Die Onkologiestudien 2019 von PharmaForce International  messen die wichtigsten Ausgaben und Organisationsansätze der führenden Onkologie Sales und Marketing Organisationen global. Die USA ist nur eine der fünf Regionen, die PFI auf dem Onkologiemarkt abdeckt.

READING, Pennsylvania, 23. Mai. 2019 /PRNewswire/-- Der neuste U.S. Onkologie-Benchmarking-Bericht  von PFI ist fertig und verfügbar und kann in diesem Monat erworben werden. Der Bericht umfasst 34 Pharma- und Biotech- Unternehmen und bietet eine detallierte Analyse der führenden Onkologie-Franchises. Diese brandneue Studie enthält wichtige Erkenntnisse der Vermarktungsentwicklung, welche den amerikanischen Markt von flüssigen und festen Tumoren beeinflusst.

Zu den Markettrends gehören:

  • Wichtige kommerzielle Neuausrichtungen zur Stärkung der HCP- Zugangs in den Jahren 2018 und 2019
  • Einzelheiten zur Vereinbarung über die gemeinsame Vermarktung
  • Unternehmensübergreifende Zulassung von Kombinationstherapien und Unterstützung von Vermarktungsinitiativen
  • Hybride Feld-Positionen in der Medizin und Feld HEOR- Spezialisierungen
  • Onkologie-spezifische feldgesteuerte Marktansätze
  • Erhöhter Pathologiefokus

Zusätzliche Regionen, die in den Onkologie-Berichten  des PFI abgedeckt  sind und innerhalb des nächsten Monats verfügbar sein  werden  sind Indien und Europa (Deutschland, Frankreich, Italien, Spanien und das Vereinigte Königreich). Darüber hinaus werden Onkologie-Benchmarking-Studien für Japan und Lateinamerika (Argentinien, Brasilien, Kolumbien und Mexiko) voraussichtlich im nächsten Quartal dieses Jahres verfügbar sein.

In jedem Abschnitt dieser Berichte werden relevante und strategische Entwicklungen sowie aktuelle Informationen  identifiziert, zu folgenden Themen:

  • Strategischer Überblick über die Onkologie-Franchise
  • Feld Market Access-Ansätze, spezifisch in der Onkologie
  • Einsatz von kaufmännischem Schlüsselpersonal
  • Organisationsstruktur/Berichterstattungen
  • Produktportfolio Management
  • Anzahl der Details nach Produkt und Zielgruppe
  • Einsatz und Rolle von Medical Liaisons und anderen auf den Payer ausgerichteten medizinischen Ressourcen
  • Außendienstvergütung

Für weitere Informationen, zu den oben genannten Berichten, kontaktieren  Sie bitte Joyce Wedemeyer unter [email protected] oder telefonisch unter 610-370-2906.

PharmaForce International (PFI) ist ein Competitive Intelligence Unternehmen mit über zwei Jahrzehnten Erfahrung in der Pharma- und Biotech- Industrie. PFI hat sich zum Marktführer für kommezielle Operationen Benchmarking und Wettbewerbsinteligenz entwickelt. Das global ausgerichtete Unternehmen beschäftigt Marktexperten, die einzigartig qualifiziert sind, um die von Kunden geforderten Forschungen in den wichtigsten Pharmamärkten der Welt durchzuführen.

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