2045Tech Launches Floome in the U.S., The Smartphone Breathalyzer That Doubles As a Drinking Companion

Pre-orders begin today at Floome.com with free shipping; full retail availability begins August 7

Jul 27, 2015, 09:00 ET from 2045Tech

NEW YORK, July 27, 2015 /PRNewswire/ -- Italian start-up 2045Tech S.r.l. announced today U.S. pricing and availability for Floome, a portable smartphone breathalyzer that keeps users in check while they are out having fun.

Floome is easy to use, making it simple for users to "just blow." Compatible with iOS, Android and Windows smartphones, the accompanying Floome app – available in the Apple App Store, Google Play Store, and Windows Marketplace, respectively – offers a simple and intuitive user interface that delivers estimates and solutions regarding the user's blood alcohol concentration (BAC) in a matter of seconds. The app also features a tutorial video to correctly guide new users in setting up and using Floome.

Design and Performance

Floome is a high-precision smartphone breathalyzer that combines form and function. Compact and light with an exquisite, sleek Italian design for the modern-day mobile user, Floome utilizes the same sensor as found in breathalyzers used by law enforcement officers, as well as a new proprietary vortex technology. This technology measures a user's BAC to deliver precise estimates directly to their smartphone*.

Floome provides users with an estimated time of recovery based on the individual's profile and current BAC results, and is completely customized based on the user's unique profile to results with greater precision and accuracy. Floome also makes for convenient, easy, on-the-go use since it requires no battery recharge or replacement.

Stay Safe While Being Social

If you drink, Floome – this smartphone breathalyzer enhances the user's social experiences by enabling them to be smarter, safer and always connected. With a drinking companion in tow such as Floome, there will always be an alternative to get users home safe and sound. If no designated driver is available, it no longer means one cannot be found quickly and easily. Floome users can send their BAC and map location to friends, or call a taxi with a simple swipe.

Floome provides convenient information on nearby restaurants to satisfy a midnight craving or lower one's BAC before heading home. It also keeps users' health in check by documenting alcohol intake using the Diary function to capture users' weekly activities.

"We designed Floome to help people have fun yet drink responsibly," said Fabio Penzo, CEO of 2045Tech. "Our mission at 2045Tech is to develop products that help consumers improve their lives through technology, and Floome does just that, one blow at a time."

Floome is currently available in two colors: red and black, and retails for $99. Pre-orders begin today at www.floome.com with free shipping, and full retail availability will begin starting August 7.

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*provided alcoholic beverage has not been ingested for at least 20 minutes prior to the test

About 2045Tech
2045Tech is an Italian start-up company that develops devices that combine innovative technology with beautiful design. Founded by a team of friends and colleagues at the University of Padua, Italy, 2045Tech is excited to introduce Floome, its first product, to the U.S. market, after successful launches in Europe, Japan and Korea. For more information, visit www.floome.com.

Media Contact
Burson-Marsteller for Floome

Photo - http://photos.prnewswire.com/prnh/20150724/242254

SOURCE 2045Tech