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212Db Corp. (Play Gig-it Parent company) Goes Global with Asian Partner and Stock Swap


News provided by

Play Gig-it

Jan 08, 2014, 11:05 ET

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NEW YORK, Jan. 8, 2014 /PRNewswire/ -- 212Db Corp., the premier social platform game development company and home to the interactive social gaming experience Play Gig-it (playgigit.com) announced today its partnership with Artivision (SGX:5NK), the diverse computer-vision solutions and services company. The companies will swap a 4.9% interest in each other, allowing for Artivision to take a stake in 212Db and its Play Gig-it platform. Artivision will also license to 212Db their companies' video advertising and facial recognition technology which will allow Artivision a new platform for cross promotion and the acquisition of new users. 212Db will receive a 4.9% stake in Artivision as well as a License agreement to Artivision of its Facebook Game Play Gig-it and other new projects in development for Asia. Artivision's license will allow it to promote and expand the Play Gig-it platform into all of Asia. The transaction between the two companies values both Artivision and 212Db at a 100 million dollar valuation.

"Artivision Technologies has a proprietary new advertisement format serving technology for videos that does not lower user experience during the insertions of the advertisements. 212Db users will experience this new technology which makes the alliance between Artivision Technologies and 212Db a winning combination," states Mr. Soh Sai Kiang Philip, Chairman of Artivision Technologies Ltd.

212Db will grant Artivision an exclusive license to its video library and its online social media platform Play Gig-It, the world's first 3D concert game created for Facebook that brings together social media, music, fashion and gaming. With the rights to market 212Db in The People's Republic of China, Republic of Korea and Southeast Asia, Artivision will assist 212Db in seeking artists to add to the platform [Play Gig-It] as well as assist in seeking additional platforms in Asia that will offer 212Db's games and technologies to the user base of such platforms.

212Db's initial content and game platform offering, Play Gig-it is changing the way music lovers interact with Facebook, giving members a new way to purchase and download music while providing a new revenue stream for affiliated artists. Players create a fully customizable 3D concert with music either uploaded from a personal playlist or downloaded directly from the Play Gig-It cloud, which they then post, share, and invite friends and fans to become spectators of. The customization includes choosing the concert venue, music, sponsors, opening acts, wardrobes, stage lighting and backup dancers. More than 70 artists have partnered with Play Gig-It - making it the largest artist supported music game in history - including Lil Wayne, Kendrick Lamar, Tyga, Rick Ross, Ne-Yo, Nas, 2 Chainz, Jeremih, Brandy, Flo Rida, Miguel, Soulja Boy, T-Pain, Sean Kingston, French Montana, Melanie Fiona, Vado, The Dream, Nengo Flow, J Alverez and many more.

212Db intends on launching at the end of January a new platform that the current game as well as other games will reside on. The new platform will allow for 212Db to expand its existing music and artist based platform worldwide, capture a new audience of users as well as allow developers access to its API.

John Acunto Founder and CEO of 212Db states: "We are pleased to announce our partnership with Artivision. The alliance of our forward-thinking technologies will assist both companies in expanding their product offerings and reaching new users. Acunto further states, "Play Gig-It has broken new ground; offering Facebook members a new way to purchase and download music through the platform, something no one else in the world is doing. Expanding our platform to Asia is our top priority in 2014, we look forward to the alliance." John Acunto continues, "The new platform launching in a few weeks is really going to be a game changer in terms of music distribution, gaming and social networks. Bringing this new platform to Asia and establishing a great partner like Artivision will further allow both of us to expand our user base and expose users to new ways to interact with music."

About 212Db:
212Db is a premier social platform game development company, and home to the interactive social gaming experience, Play Gig-It. The technology platform enables a powerful, online and mobile community and marketplace where gaming, music, and social media converge in an innovative platform. CEO John Acunto founded 212Db in 2013 as a way to incorporate his passion for gaming and music into a refined entertainment experience meant to connect people through a single platform. With wide-ranging experience in the marketing, branding, and technology environments, Acunto brings an enormous arsenal of knowledge to the gaming and social media industries.

About Artivision:
Artivision provides diverse computer-vision solutions and services for video security and online video monetization. Founded in 2004 and headquartered in Singapore, Artivision is publicly traded in the Singapore Exchange (SGX:5NK), and operates worldwide serving a range of public and private sector customers. Artivision's subsidiary Artimedia provides advanced video advertising technologies and platforms that reach millions of viewers across the globe every day. Artimedia's end-to-end video advertising platforms and innovative content-synchronized formats enable advertisers, agencies and ad networks to deliver integrated video ads that optimize performance, engagement and reach, while maintaining the best user viewing experience.

http://www.playgigit.com/ 
http://arti-vision.com/

Facebook® is a registered trademark of Facebook Inc.

PR Contact: Alexandra Bianchi: [email protected], 917.254.0993

SOURCE Play Gig-it

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