6sense Announces 3X Growth in Annual Recurring Revenue

On Pace with the Fastest Growing B2B SaaS Companies, 6sense Triples YoY Growth Spurred by Enterprise Demand

Jan 06, 2016, 09:00 ET from 6sense

SAN FRANCISCO, Jan. 6, 2016 /PRNewswire/ -- 6sense, a predictive intelligence platform for enterprise B2B marketing and sales, today announced a breakthrough year fueled by its leading solution and expanded enterprise customer roster. After winning new customers including ADP, Dell, HP and IBM, 6sense closed out 2015 with triple its revenue from the beginning of the year. With 3X its annual recurring revenue (ARR), 6sense is on track to become one of the rare enterprise SaaS companies to hit "triple, triple, double, double, double" or "T2D3" revenue.

Achieving T2D3, referring to the tripling of an organization's annualized revenue growth in the first and second years, and the doubling of its revenue growth in the following three years, is a proven way to build a billion-dollar SaaS enterprise company. T2D3 was the growth path for market-leading SaaS organizations like Salesforce, Marketo and Netsuite. After tripling its revenue in 2015, putting in place a strong team to execute on 2016 goals and committing an unwavering focus on culture, 6sense is setting its sights on the trajectory needed to become a world-class company.

"This year was marked by massive momentum for 6sense during which we secured 3X growth, and started working with more of the world's leading B2B marketers," said senior vice president of sales Pablo Pollard. "We are very proud of the success of our team and the strong partnerships we have with our customers. As we look ahead to 2016, it's clear 6sense is well-poised to strengthen our market leadership and drive incredible success for our customers."

After hitting a record-breaking sales year, 6sense remains dedicated to cultivating its culture and building a new kind of Silicon Valley company. From company team-building offsites to spearheading philanthropic causes, the 6sense team strives to develop a culture of family while driving local impact and effecting global change. As part of its ongoing commitment make a difference, 6sense partnered with Andela, Girl Rising and Mama Hope in 2015 to support the education of young women and foster entrepreneurship in developing countries.

"As we grow, it's incredible to see such momentum while retaining the quality of our company and also achieving an unmatched caliber of customers," said CEO and founder Amanda Kahlow. "6sense's formula for success has always been to ensure that fostering a positive, motivated culture, empowering our customers and driving revenue are completely intertwined and dependent on one another. By continuously focusing on every pillar of the organization, from our culture to our customers, we're truly creating an enduring company. Not to mention a super fun place to work."

Supporting 6sense's continued success is the addition of new talent with key hires in sales, data science and product management, and the additions of Christine Heckart and Steve Walske to the board of directors. With 27 years of experience in senior marketing and general management leadership positions, including more than 10 years as a data-driven CMO at companies including Brocade, NetApp and Juniper Networks, Heckart is the embodiment of 6sense's ideal customer. Prior to Heckart, Walske's appointment to the board brought rigor and discipline from his years of experience running enterprise sales and impressive achievement of never missing a quarter for 10 years running.

"6sense's rapid growth highlights the increasing adoption of predictive intelligence as a strategic imperative and competitive advantage for organizations today," said head of market development Frannie Danzinger. "We're thrilled to see the market demand as enterprise companies recognize that predictive is no longer a 'nice to have' but a 'need to have' for sales and marketing teams. The momentum we're seeing is a testament to how we're helping sales and marketing solve their funnel issues and improve effectiveness by anticipating buyer behavior."

Additional highlights from 2015 include:

  • Received analyst recognition as the leader in space
    • Positioned in top right quadrant as an "expert" among "predictive modelers" for data analysis in July Forrester report
    • Named "Cool Vendor" in Gartner's "Cool Vendors in Data-Driven Marketing" in March
  • Hired top-tier, passionate executive team: Mark Dye, chief strategy officer (former Bizo founder); Rob Goldenberg, vice president of finance, Amar Doshi, vice president of product; Pablo Pollard, senior vice president of sales and Chris Gutierrez, chief data scientist
  • Launch of inaugural industry conference with high-caliber speakers and content; remarkable turnout with 400+ registered attendees
  • Built the foundation of an incredible culture; solidified company mission of "Passionate Positive F.A.M.I.L.Y (Fun, Accountable, Mindful, Integrity, Love, YES!)
  • Achieved 4.9/5 review rating on Glassdoor; 100% CEO approval rating
  • Solidified highest quality exclusive data network

About 6sense
6sense's mission is to provide leading companies with 100 percent visibility into buyers, enabling competitive dominance in their markets. 6sense is the central nervous system powering all marketing, sales and business operations teams. 6sense predicts who will buy what products when and where they are in the buyer's journey. The company's predictive intelligence platform helps B2B marketing and sales leaders uncover net-new, in-market prospects based on powerful data science and billions of time-sensitive intent interactions.

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Devon Swanson

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