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A New Face on the Coin: Arizona Muse Selected as the Model for the 2015 Campaign


News provided by

Roberto Coin

Sep 22, 2015, 09:46 ET

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NEW YORK, Sept. 22, 2015 /PRNewswire/ -- Leading Italian jewelry designer Roberto Coin has a fresh and inspiring look this season with the launch of a brand new advertising campaign featuring one of the top breakout supermodels, Arizona Muse.

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Model Arizona Muse for the 2015 Campaign
Model Arizona Muse for the 2015 Campaign

In her short career, Muse has had a meteoric rise to be one of the most sought after models in the world. She has graced the covers of dozens of top fashion magazines, including the American, French, Italian, British, Chinese, Australian, Spanish, Greek, Korean, Mexican, Portuguese, Russian, Turkish and Ukrainian Vogue. She has also worked with such industry leaders as Patrick Demarchelier, Craig McDean Steven Meisel and Paolo Roversi 

Muse has been the face of numerous prominent advertising campaigns that includes Louis Vuitton, Jill Sander, Miu Miu, Nina Ricci, Alberta Ferretti, Chloe, Prada, Isabel Marant, Fendi and Yves Saint Laurent. Currently, she can currently be seen in her most recent campaign with Estee Lauder. 

"Working with Robert Coin- the brand and the man- was wonderful," says Arizona Muse.  "We had a beautiful day in a dreamy garden, making each other laugh and creating touching photographs of this exceptional jewelry, I loved it!"

Jewelry from Roberto Coin's newest collections Tanaquilla, Black Jade, Pois Moi, New Barocco, and Cento will all be featured in the latest campaign.

"The concept is based in nature, art and beauty," says Roberto Coin, Chairman and Designer of the Company.   "Set in luxurious gardens, the visuals reflect the richness and sophistication of the current collections. By adding the stunning Arizona Muse to the landscape, it completes the perfect picture. She is the ideal ambassador for the brand and her international recognition only strengthens the Roberto Coin global footprint."

"Arizona Muse was a perfect choice for Roberto Coin," says Peter Webster, President of Roberto Coin Inc. "She possesses an effortless beauty and elegance that has only been seen in such style icons as Grace Kelly and Sophia Loren. Arizona epitomizes the Roberto Coin woman."

Famed photographer Craig McDean who previously shot the 2011 campaign, teamed up with Coin once again to shoot the stunning portraits he is renowned for and established him as one of today's leading fashion photographers. His body of work includes past advertising campaigns for Dior, Gucci, Giorgio Armani, Emporio Armani, Oscar de la Renta, Prada, Versace, Yves Saint Laurent, Calvin Klein and Estee Lauder.

Breaking October 1st, the campaign will be featured in both print and digitally in Harper's Bazaar, More, T, New York Times, Town & Country, CNN, Who What Wear and Wall Street Journal.

About Roberto Coin:
Roberto Coin has been an icon in the jewelry industry for more than 30 years. His designs include his signature Appassionata Collection, the new Pois Moi Collection and the Roberto Coin Cento Diamond Collection.  His collection is available in Roberto Coin Boutiques and over 400 stores nationwide including guild jewelry and specialty stores.

Since 1977 Venetian jewelry designer, Roberto Coin, has devoted his life to a passion for innovative design. Finding inspiration in the most unlikely of places he is truly an artisan at work. Experimenting with light, texture, color and pattern, Coin's style is ever evolving. His diverse collection, designed to fit every woman, is defined by a common thread—a thoughtful balance of elegance and creativity. Included in every piece of Roberto Coin jewelry is his signature ruby. The ruby symbolizes peace, prosperity and happiness and is a special wish from the designer.

Photo - http://photos.prnewswire.com/prnh/20150922/269237

SOURCE Roberto Coin

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