A Pioneer in Mobile Payments for Brick-and-Mortar Retail: Yapital Is The Standard

LUXEMBOURG, February 19, 2015 /PRNewswire/ --

Cooperations with additional important players in the German payment ecosystem allows quick and easy roll-out for around 350,000 merchants across Germany/ New on board: TeleCash, cardtech, CCV and ICP 

When a new payment system is introduced - whether in e-commerce or in brick-and-mortar retail - topics such as payment security and customer acceptance play an important role, as does the cost of implementation. To make the integration of the mobile payment solution Yapital as easy as possible for retailers, the first European cross-channel payment system is expanding its cooperation network in the payment ecosystem with industry specialists TeleCash, ICP and cardtech (network providers) and with CCV and ICP (terminal producers).

     (Photo: http://photos.prnewswire.com/prnh/20150219/730926-a-INFO )

Integrating a new payment method is often complicated, especially in stores, since all payment building blocks need to be adapted: Payment terminals, the terminal or cash register software and network providers. Thanks to the cooperation network that now exists, around 350,000 retailers across Germany can process Yapital payments in a technically standardised way. Most retailers only need to expand the contract with their network provider or acquirer to add the cross-channel payment system to their mix of payment methods.

Already at the start of the year, Worldline, market leader in transactional payment services in Europe, added Yapital to its authorisation platform for network operators. Following collaborations with Ingenico Payment Services, among others, Yapital is now expanding its partner network in the area of technical network operations - with TeleCash, one of the largest providers of cash-free payments in Germany, as well as with ICP and cardtech.

When paying with Yapital in a store, the user simply scans a QR code from the card terminal and confirms the amount - that's it. In order to easily display the QR code on standard terminal types, Yapital already cooperates with Ingenico, VeriFone and Worldline. More partnerships have now been concluded: Card terminals of CCV - a provider of omni-channel payment solutions that is active across Europe - will be able to display the Yapital QR code starting in March. In addition to the network operation, card payment devices of ICP, a leading specialist for payment products and solutions, will soon be standardised for mobile smartphone payments with Yapital. A modification of the ICP Bia Desk has been in use at Douglas since last November.

"Surveys show that consumers like to pay with their smartphones, but prefer to use one single app for all occasions. That means that we need as many acceptance points as possible - online and in brick-and-mortar stores", explains Niels Lohmüller, Commercial Director at Yapital. "Through partnerships with the most important players in the payment industry, we build a bridge between the customer's wish to be able to pay via smartphone always and everywhere, and fast technical availability of Yapital, which is now essentially a given across Germany."

Experience for yourself how consumers and retailers profit from a payment method that is available across all channels, does not cause media disruption and even establishes new sales and purchasing channels: Visit the Yapital booth in hall 9/A50 at the EuroCIS in Düsseldorf on February 24-26, or at the Mobile World Congress in Barcelona, hall P7/7K20 on March 2-5. 

To find out more about the payment ecosystem in German retail and its processing platforms, network operators and acquirers, visit the Yapital blog.

Press release issued by
Yapital Financial AG
5 Rue Eugène Ruppert
L-2453 Luxembourg

About Yapital Financial AG 

Yapital is the first European, cashless cross-channel payment solution operating across all channels: in-store, mobile, online and by invoice. Operation is easy, fast and secure: following online registration, the user can immediately make payments, send and receive money with Yapital, across all channels.

For business customers, Yapital is a guaranteed means of payment - this provides process security and reduces administrative costs. In addition, Yapital seamlessly covers all trade and service channels, thus enables marketing channels to be converted into sales channels. Business customers can therefore not only reduce costs with Yapital, but can also simultaneously open up new revenue potential.

Yapital was established in 2011 as a wholly owned subsidiary of the Otto Group. Yapital Financial AG is licensed in Luxembourg as an electronic money institution.

More information on Yapital:
Homepage: http://www.yapital.com
Blog: http://www.yapital.info
Twitter: http://www.twitter.com/yapital
Facebook: http://www.facebook.com/yapital

Contact
Martin Zander
Yapital Financial AG
Tel.: +352-203-10-111
Email: [email protected]

Please find the press release  online here. 

SOURCE Yapital Financial AG