JEFFERSONVILLE, Ind., April 28, 2015 /PRNewswire/ -- ACCENT Marketing, a leading provider of omnichannel customer engagement solutions, celebrates the 10-year anniversary of strategic partnership and key successes in customer engagement with BJ's Wholesale Club, a leading operator of warehouse clubs in the Eastern United States.
"BJ's Wholesale Club has experienced many successes over the years in our strategic partnership with ACCENT," said Ledia Dilo, assistant vice president of Member Care Services at BJ's Wholesale Club. "We credit those successes to communication and trust. We rely on ACCENT's expertise in customer engagement to help us grow our membership and to build long-term relationships. When our customers invest in a membership they expect a higher level of service and ACCENT delivers."
Over the last decade ACCENT has assisted BJ's in the transition from offering member support via a traditional call center to an omnichannel customer engagement center. By partnering with ACCENT, BJ's has been able to expand their member engagement solutions to include customer satisfaction surveys, loyalty programs, e-commerce, warranty, inbound/outbound sales, and co-brand credit card support.
"We are thrilled to be partners with BJ's Wholesale Club as our successful relationship has significantly evolved over the years," stated John Hoholik, chief engagement and solution officer for ACCENT. "When this partnership began, we had seven engagement specialists, and today we have over 120 at peak. Additionally, we have learned new ways to engage Members with the BJ's brand, specifically through chat. Based on a customer satisfaction survey, BJ's members preferred chat over phone; we grew chat by 300% and reduced the phone channel to 55% of overall contacts."
For more information about ACCENT, please visit www.accentonline.com.
About ACCENT Marketing
ACCENT, a member of the MDC Partners Network, is a leader in omni-channel customer engagement solutions for brands that need to maximize their ability to engage with consumers and influence behavior, while generating a better return on their investment across all touch points including phone, online and social media channels. For more information, please visit www.accentonline.com.
About BJ's Wholesale Club
Headquartered in Westborough, Massachusetts, BJ's is a leading operator of membership warehouse clubs in the Eastern United States. The company currently operates 207 clubs in 15 states.
BJ's provides a one-stop shopping destination filled with more top-quality, leading brands including its exclusive Wellsley Farms and Berkley Jensen brands, which are all backed by BJ's 100% money-back guarantee; more fresh foods from USDA Choice meats to premium produce to delicious organics in many supermarket sizes; and more great value and amazing savings every day. BJ's is also the only membership club to accept all manufacturers' coupons and for greater convenience offers the most payment options.
To check out all the MORE BJ's has to offer, visit www.BJs.com and for exclusive content find us on Facebook, Twitter and Pinterest.
SOURCE ACCENT Marketing