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AccentHealth Names Andrew J. Schulman Vice President, Marketing

Former NBC News Marketing Director Joins AccentHealth to Focus on Brand Strategy, Publicity and Ad Sales Marketing


News provided by

AccentHealth

Nov 08, 2011, 12:26 ET

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NEW YORK, Nov. 8, 2011 /PRNewswire/ -- AccentHealth, America's largest Health Education TV Waiting Room Network, with award-winning programming provided by CNN, announced today that Andrew J. Schulman has been appointed Vice President, Marketing for the Company.

(Photo:  http://photos.prnewswire.com/prnh/20111108/CL02448 )

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Schulman has joined AccentHealth to lead the Company's corporate brand strategy, publicity and ad sales marketing initiatives.

"With more than sixteen years experience in broadcast, cable, print, and digital for some of the most recognized and honored networks and digital brands, we are very excited to have Andrew's talents at AccentHealth," said Edith Hodkinson, President, Media Division, "Andrew's wide range of experience and his demonstrated ability to grow multi-platform brands and effect change made him an ideal candidate for this position."

"AccentHealth presents a highly unique opportunity to engage consumers in an unparalleled health and wellness environment," said Schulman, "I am excited to bring my experience and strategic skill set to growing the AccentHealth brand so it resonates in new ways with advertisers, consumers and doctors alike through new and existing channels."  

Most recently, Schulman was the director of marketing for NBC News' Emerging Media Platforms, where he developed the sales marketing programs in support of the division's health and wellness initiative, "Be Well. Be Healthy," as well as for the NBC News' Education and Diversity initiatives. Andrew also managed the sales marketing efforts for the NBC News portfolio of brands, including TODAY, Nightly News and MSNBC and their digital extensions. Previously, during his years in cable entertainment, Schulman was the director of trade marketing for USA Network, where he oversaw all sales marketing elements, including the launch of the network's award-winning "Characters Welcome" brand initiative to the trade.

About AccentHealth, LLC

AccentHealth is a leading point-of-care media company featuring America's largest health education television network, reaching 172.7 million viewers annually in more than 12,300 physician waiting rooms nationwide. AccentHealth networks feature programming produced by CNN's Medical Unit and co-hosted by Dr. Sanjay Gupta and Robin Meade, and by healthy living experts from EveryDay Health. AccentHealth has been educating health-conscious consumers in a trusted environment with award-winning, engaging content since 1995. Today, more than 40,000 physicians complement their patient education efforts with AccentHealth. For information about healthy lifestyle and condition-specific television networks visit www.accenthealthmedia.com .

MEDIA CONTACT:
Gina Ermilio
Marketing Manager
AccentHealth
212-763-5121
[email protected]

SOURCE AccentHealth

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