AccuData Launches AccuBaseE™ - Manage and Measure Online Campaigns

Oct 13, 2010, 10:28 ET from AccuData Integrated Marketing

SAN FRANCISCO, Oct. 13 /PRNewswire/ -- AccuData Integrated Marketing™, a leading full-service database marketing firm, today announced the launch of AccuBaseE – a new product designed to leverage customer and prospect databases with email marketing tools, real-time data integration and online campaign tracking and measurement, right from the desktop.

AccuBaseE allows non-technical users to easily build sophisticated email marketing programs in just a few clicks. The program helps create compelling email invitations in minutes, tracks RSVPs and builds attendee lists that are easily exported into a spreadsheet. For companies with multiple locations, AccuBaseE offers a variety of user-friendly email templates that maintain a company's brand image and messaging.  The system also integrates the data of emerging and customer facing channels, including social media, web, email, etc. – all in real-time. Savvy tracking and measurement tools mean more timely and relevant ROI and other reports any executive team will appreciate.

"AccuData created AccuBaseE to offer clients an affordable, easy-to-implement, hosted option to create, manage and track online campaigns more effectively that they could run right from their desktop," said Joshua Goff, executive vice president of business development and marketing. "Best of all, this product can flex to fit any industry, including retail, restaurants, travel and hospitality and more."

Log onto www.AccuData.com to view the AccuBaseE video and two-minute tutorial under the Products tab or visit AccuData executives at DMA2010 Booth #1204 for a live demonstration.

ABOUT ACCUDATA INTEGRATED MARKETING

A leader in database marketing services, AccuData Integrated Marketing™ uses a full range of data resources, powerful marketing analytics and database technology to accurately target qualified buyers and increase ROI.  For nearly 20 years, AccuData's industry experts have been dedicated to helping clients develop lead generation strategies and implement customized marketing solutions. Based in Fort Myers, Florida, AccuData delivers results to more than 5,000 clients across the printing, agency, energy/utilities, travel/hospitality, financial services, healthcare, ecommerce, and retail and telecom industries. For more information, visit www.AccuData.com or call 800.732.3440.

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