Actress Sara Rue Hits the Trails With Milk-Bone® Trail Mix Dog Snacks

Sara Rue Encourages Pet Parents to Get Outside with their Pet and Raises Awareness for National Trails Day® on Saturday, June 2nd

News provided by

Del Monte Foods

May 29, 2012, 09:00 ET

SAN FRANCISCO, May 29, 2012 /PRNewswire/ -- Sara Rue, in partnership with the makers of Milk-Bone® Trail Mix dog snacks, is challenging pet parents across the country to get active with their dogs – and it's as easy as a walk in the park. National Trails Day® is June 2nd, and to celebrate, American Hiking Society, along with Milk-Bone® Trail Mix, has identified a list of dog-friendly hiking trails in an effort to encourage people to get out and get active with their pet. The American Hiking Society is hosting hundreds of local market walks and hikes across the country in honor of the 20th annual National Trails Day®, and pet parents can visit the Milk-Bone®website (www.milkbone.com/trailmix) for a list of dog-friendly activities and hikes in their area.

"Living a healthy lifestyle is a huge passion of mine, along with of course, my two dogs," said Sara Rue. "Being active with your dog is not only good for the pet parent; it's beneficial for the pet's well-being. Incorporating your dog into your workout routine is a great way to provide natural encouragement while spending quality time with your pet."

Hiking is a healthy activity that is good for pet parents, as well as their dogs; and just as pet parents need refueling along the way, so do their pets. Many active pet parents will bring along a snack for themselves while hiking, and it is just as important to remember the dogs' on-the-go treats as well. Milk-Bone® has created the first widely available trail mix snack for dogs to assist with keeping active pets nourished throughout the day, whether on the trail or at home.

"Milk-Bone® is proud to introduce this first-of-its-kind product of Milk-Bone® Trail Mix," said Melinda Winter, Milk-Bone senior brand manager. "We at Milk-Bone® sincerely believe that dogs are a part of our family and hope that pet parents and their dogs will hit the trails in celebration of National Trails Day® on June 2."

Milk-Bone® Trail Mix is hosting Trail Mix sampling throughout the country at local National Trails Day® events on Saturday, June 2nd. Pet parents are encouraged to come out to hike with their pet and try the first widely available Trail Mix created for dogs and are invited to visit the Milk-Bone®website (www.milkbone.com/trailmix) to find dog-friendly activities and hikes in their area. Many locations will include samples of the new treat.

Milk-Bone® Trail Mix is the first widely available trail mix for dogs. Each bag of Milk-Bone® Trail Mix contains a mix of oven-baked biscuits with rolled oats and chewy treats made with real beef and sweet potato with a classic trail mix look and feel. The product is available nationwide. For more information on Milk-Bone® Trail Mix, consumers can visit www.MilkBone.com.

About Del Monte Pet Products
At Del Monte, our pet products nourish and enrich the lives of pets and pet parents by providing great-tasting, high-quality and innovative products for dogs and cats and by encouraging them to enjoy an active lifestyle together. With trusted brands including Meow Mix®, Kibbles 'n Bits®, Milk-Bone®, 9Lives®, Pup-Peroni®, Gravy Train®, Nature's Recipe®, Canine Carry Outs®,Milo's Kitchen®, our products enrich the connection between people and the pets they love. As a provider of taste-oriented pet food and pet snacks, our products play a key role in the lives of millions of pet families everyday.

About Del Monte Foods
Del Monte Foods is one of the country's largest producers, distributors and marketers of premium quality, branded pet products and food products for the U.S. retail market, generating approximately $3.7 billion in net sales in fiscal 2011. With a powerful portfolio of brands, Del Monte products are found in eight out of ten U.S. households. Pet food and pet snacks brands include Meow Mix®, Kibbles 'n Bits®, Milk-Bone®, 9Lives®, Pup-Peroni®, Gravy Train®, Nature's Recipe®, Canine Carry Outs®,Milo's Kitchen® and other brand names. Food product brands include Del Monte®, Contadina®, S&W®, College Inn® and other brand names. The Company also produces and distributes private label pet products and food products.