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      Adenyo Ranked in Top 100 World's Most Valuable Internet Startups by Silicon Alley Insider


      News provided by

      Adenyo

      Sep 28, 2010, 09:00 ET

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      Recognition reflects Adenyo's leadership in robust mobile marketing and advertising industry

      TORONTO, Sept. 28 /PRNewswire/ - Adenyo (www.adenyo.com), a Toronto-based international mobile marketing software company, has been ranked among the top 100 most valuable private Internet startups, according to Silicon Alley Insider's 3rd annual "Digital 100" list. Adenyo was listed as both the top Canadian and top mobile marketing technology company, positioning it alongside such notable on-line brands as Facebook, Wikipedia and Skype.

      "Our unique combination of predictive analytic and mobile marketing technologies drives unmatched ROI for our customers' campaigns, and as a result, we've grown at a remarkable pace over the past five years" said Adenyo Chairman and CEO Tyler Nelson. "Businesses worldwide are partnering with Adenyo because we have a proven technology platform that simplifies and optimizes the execution of mobile marketing campaigns."

      The Digital 100 identifies private companies focused on the digital economy that are driving high revenue or experiencing rapid growth. Silicon Alley Insider editors assessed 300 companies for this year's list, and estimated their value based on four factors: implied valuations in recent private financings, financial performance, market share and market size, and growth rate.

      In March, leading institutional and private investors participated in a financing round to accelerate Adenyo's portfolio expansion and international growth plans. The financing underlines investor confidence in Adenyo's management team and product offerings, and in the mobile marketing and advertising industry which is estimated by research analyst IDC to grow from $2 billion today to more than $12 billion by 2013.

      For more information on the Digital 100, please visit: http://www.businessinsider.com/digital-100.

      About Adenyo

      With operations in North America and Europe, Adenyo enables agencies, brands and mobile operators to develop, target, execute and measure fully integrated marketing strategies and campaigns in the mobile economy. Adenyo powers four technologies through its integrated mobile marketing software platform - mobile marketing and ad serving, mobile storefronts, mobile coupons and payments, and mobile analytics - and has delivered thousands of successful mobile campaigns for the world's most demanding organizations, allowing brands to capitalize on the unique opportunities that only mobile can deliver. For more information, please visit: www.adenyo.com.

      SOURCE Adenyo

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