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adidas Presents The Personal Care Collection For Men


News provided by

Coty

Aug 14, 2012, 10:00 ET

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NEW YORK, Aug. 14, 2012 /PRNewswire/ -- Celebrate your active lifestyle with the latest products from adidas. Introducing the adidas Personal Care for Men Collection, a range of sleekly packaged Deodorants, Body Washes, Antiperspirants and Body Sprays, available exclusively at Walmart. Are you a powerhouse on the football field? An avid marathon runner? No matter what sport delivers your adrenaline rush, adidas offers a unique lineup of men's grooming products to help you tackle each day, on and off the field, the basketball court or the track. Working with athletes to develop each of these advanced formulas, the experts at adidas have ensured that every personal care product in the collection delivers powerful, refreshing results with each use.

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To view the multimedia assets associated with this release, please click: http://www.multivu.com/mnr/55428-adidas-presents-the-personal-care-collection-for-men

(Photo: http://photos.prnewswire.com/prnh/20120814/MM55934 )

The adidas Personal Care for Men Collection is guaranteed to keep up with the modern man's active lifestyle, and is available across four product segments:

Body Wash ($3.47)

An energizing experience like no other, the adidas Hair & Body 3 provides triple-action results: it cleanses, refreshes and conditions. Available in 3 scents.

  • After Sport is for the active man who lives intense moments.
  • Extra Fresh is a modern fragrance that bursts with an invigoratingly clean feeling.
  • Active Start is a brisk and revitalizing scent that jump-starts your day.

Deodorant ($3.47)

Feel dry and confident no matter what. This long-lasting deodorant promises 24 hours of nonstop freshness. Available in 3 scents.

  • Deep Energy is a traditional masculine scent, developed for the passionate man who knows no obstacles.
  • Ice Dive is a citrusy woody fragrance for the man who lives life in the fast lane and exudes a spirit of daring and adventure.
  • Pure Game is for the confident man who is ready to take on any challenge.

Deodorant Body Spray ($3.47)

Stay fresh and cool all day with this stimulating body spray. Available in 3 scents.

  • Deep Energy is a dynamic, traditional masculine scent that delivers instant rejuvenation, developed for the passionate man who knows no obstacles.
  • Ice Dive is a citrusy woody fragrance for the man who loves life in the fast lane, and exudes a spirit of daring and adventure.
  • Pure Game is for the confident man who is ready to take on any challenge.

Antiperspirant ($3.47)

Discover your best defense against sweat. This innovative formula features a unique Dry Max System that provides 48 hour protection against perspiration. Available in 3 variants.

  • Fresh delivers that just-showered, cool sensation feeling.
  • Control strikes the ideal balance of sweat protection and nourishing skincare.
  • Intensive provides ultra-protection, offering potent levels of sweat-fighting ingredients.

About Coty Inc.

Coty was created in Paris in 1904 by Francois Coty, who is credited with founding the modern fragrance industry. Today, Coty Inc. is the new emerging leader in beauty with annual net sales of $4.5 billion. Driven by an entrepreneurial spirit, passion, innovation and creativity, Coty Inc. has developed a portfolio of notable brands that compete in all key distribution channels across both prestige and mass markets, and in over 130 countries and territories. Coty Inc.'s top 10 brands include such globally recognized brands as adidas, Calvin Klein, Chloe, Davidoff, Marc Jacobs, OPI, philosophy, Playboy, Rimmel and Sally Hansen.

For additional information about Coty Inc., please visit www.coty.com.

SOURCE Coty

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