NEW YORK, Jan. 24, 2019 /PRNewswire/ -- Adore Me, a disruptive e-commerce lingerie startup ranked #36 on Crain's 2018 Fast 50 list of fastest-growing companies in NYC, is proud to announce its participation in the seventh season of Project Runway: All Stars.
Adore Me was featured on Project Runway: All Star's fourth episode of season 7. The challenge, introduced by Adore Me's head designer, Helen Mears, was for the designers to create a fashion corset that can be worn as an outfit. The winning designer would win $1,000 and the winning design would be available to purchase on AdoreMe.com. Christina Exie, former winner of Project Runway Australia, won the challenge with her white, structured corset and dress. Adore Me's corset challenge episode of Project Runway: All Stars aired January 23, 2019. The winning Project Runway corset is now available on AdoreMe.com.
Christina Exie, winner of the Project Runway: All Stars, Adore Me Corset Challenge: "My thought process behind the design was based purely around the corset being the female armour. Since our challenge was to make the corset as outerwear, I decided to create a dress where the entire garment is the corset. As the true corset uses many techniques and materials in its internal construction, I thought it would be interesting to use some of these elements, such as the boning channels and interlinings as external design features. Without making the garment too avant-garde through the deconstructed concept, I made this design completely in ivory to give it a feminine and luxurious appeal that looks sexy and almost like a second skin."
ABOUT ADORE ME
Adore Me is a lingerie e-commerce company based in NYC with over 200 employees across the U.S. and Europe. The company was started by Morgan Hermand-Waiche in his days as an MBA student at Harvard Business School. Adore Me offers designer, fast-fashion, affordable and inclusive intimates. The company has established a strong customer base of over 11M women, predominately urban millennials, and 80% of its traffic comes from mobile.
Business & Brand Development
SOURCE Adore Me