Advertisers Dominate Mobile Media Summit during Advertising Week

Holiday Marketing Takes Center Stage with Over 60 Brand and Agency Speakers

Aug 28, 2013, 09:00 ET from Mobile Media Summit

LOS ANGELES, Aug. 28, 2013 /PRNewswire/ -- Mobile Media Summit, the largest mobile media and advertising event in North America, will stage its last and biggest conference of 2013 during Advertising Week on September 23rd in New York with a day-long program focused on holiday marketing,


With more than 60 speakers and over 1,000 attendees from the top brands, agencies, publishers, app developers and mobile technology companies, the Mobile Media Summit will take place at New York City's New World Stages and will focus on how marketers and agencies are using mobile in their 2013 holiday marketing strategies, as well as how they are using it to grow distribution and revenue.

"I am honored to have so many leaders from advertising, digital, media and mobile continue to support us in moving the industry forward. This year's event has a record number of brands coming, which clearly shows how brands are aggressively investing in mobile media, advertising and marketing," said Mobile Media Summit Founder and CEO Paran Johar.

Brand speakers include Adam Broitman, VP, global digital marketing, MasterCard; Lewis Goldman, VP, product development, MetLife; Paul Marcum, director-global digital marketing at GE; and Anita Stewart, senior VP of global strategic partnerships and development, Sesame Workshop.

Among the event's highlights will be discussions on mobile leadership strategies by executives of all the major mobile agencies at Omnicom/Publicis, IPG, WPP, Aegis/Dentsu, and Havas. 

"Today's media agency needs to be social at its core, with an ability to design effective campaigns for a portable world. Expanding our mobile activity and driving effective mobile strategies for clients is certainly one of the core foundations for UM, so the Mobile Media Summit offers the perfect opportunity to share ideas with thought leaders and decision-makers who move the mobile industry forward," said Universal McCann COO Gregg Colvin.  

Event sponsors and partners include: 4INFO, Aarki, AdColony, AdMobius, Adsmovil, AdTruth, Advertising Age, AllThingsD, Amobee, Business Insider, Celtra, Dobleas, Jumptap, Medialets, Millennial Media, Mojiva / Mocean Mobile, NativeX, PlaceIQ, PubMatic, RadiumOne, Tagged, Tapjoy, The Advertising Club of NY, The American Association of Advertising Agencies (4A's), The Weather Company, The Wharton Future of Advertising Program, ThinkNear, TRUSTe, Undertone, USAToday, Venture Beat, Verve Mobile, Women in Wireless, WOMMA and xAd, among others.

Featured speakers at the Mobile Media Summit during Advertising Week 2013 include:

  1. Sarah Amitay – VP & Director, Mobext
  2. Jonathan Anastas – VP Global Brand Marketing, Activision
  3. Craig Atkinson – Chief Operating and Digital Officer, PHD Network
  4. Eric Bader – CMO, RadiumOne
  5. Joel Bary – CEO, LatinMedios
  6. Peter Bassett – CEO, AdMobius
  7. Brian Bos – SVP, Group Director, Emerging Technology, Team Detroit
  8. Adam Broitman – VP, Global Digital Marketing, MasterCard
  9. Adam Chandler – SVP Sales, Jumptap
  10. Chia Chen – SVP Mobile Practice Lead, Digitas
  11. Gabriel Cheng – Director of Strategy, M&C Saatchi
  12. Carrie Coffee – VP of National Sales, Mojiva
  13. Gregg Colvin – COO, Universal McCann
  14. Tom Cramer – Digital Business and Strategy, Razorfish
  15. Brian Decker – Managing Director, GroupM Sherpa, Mindshare
  16. Craig Etheridge – SVP of Digital and Mobile Sales, USA Today
  17. Lewis Goldman – VP, Product Development, MetLife
  18. Rich Guest – President, Tribal Worldwide
  19. Curt Hecht – CRO, The Weather Company
  20. Chad Hickey – VP of Sales, xAd
  21. Steve Hicks – CCO Continuity, mcgarrybowen
  22. Andrew Hoffman – Mobile Director, Mobext
  23. Josh Jacobs – President, Accuen
  24. Tim Jenkins – CEO, 4INFO
  25. Paran Johar – CEO & Founder, Mobile Media Summit  & Upfront
  26. Adam Kasper – Chief Media Officer, Havas Media
  27. Amir Kassaei – Chief Creative Officer, DDB
  28. Vik Kathuria – EVP, Mediacom
  29. Michael Kaushansky – EVP, Chief Analytics Officer, Havas Media
  30. Joe Kehoe – Director, Digital Strategy, Leo Burnett
  31. LJ Kobe – Group Media Director, Ignited
  32. James Lamberti – VP & GM, AdTruth
  33. Brian Leder – Senior Partner, Digital Dir. North America, Maxus Global & Team Nestlé
  34. Vincent Létang – EVP of Global Forecasting, Magna Global
  35. Michael Lieberman – Co-President, Joule
  36. Jeremy Lockhorn – VP Emerging Media, Razorfish
  37. Jeff Malmad – Managing Director-Mobile, Mindshare
  38. Paul Marcum – Director of Global Digital Marketing, GE
  39. Mihael Mikek – CEO & Founder, Celtra
  40. John Montgomery – COO, GroupM Interaction
  41. Sara Morton – Director, Interactive Media, Saatchi & Saatchi
  42. Jack Myers – Media Ecologist and Chairman, Myers Media Business Network
  43. Vanessa Newkirk – SVP, Digital Director, MediaVest
  44. Jason Newport – SVP Head of Mobile, Carat
  45. Mark Pavia – EVP Digital Managing Director, Starcom MediaVest
  46. Dirk Rients – SVP Mobile, Tribal DDB
  47. Jorge Rincon – COO, Adsmovil
  48. Ian Schaffer – CEO, Deep Focus
  49. Alan Schanzer – Chief Client Officer, Undertone
  50. Adam Shlachter – SVP Media, Digitas
  51. Erin Simino – SVP Director of Mobility, MediaVest
  52. David Smith - CEO and Founder, Mediasmith
  53. James Smith – CRO, Verve Mobile
  54. Marcus Startzel - CRO, Millennial Media
  55. Angela Steele – CEO, Ansible Mobile
  56. Anita Stewart – Sr. VP of Global Strategic Partnerships and Development, Sesame Workshop
  57. Derek Thompson – SVP Global Managing Director, Mobility Practice, Starcom MediaVest
  58. Cary Tilds – Chief Innovation Officer, GroupM
  59. Phuc Truong – Managing Director, Mobext
  60. Nick Velloff  – SVP, Creative Technology Director, Deutsch LA
  61. Eric Weisberg  – Executive Creative Director, JWT New York
  62. Donald Williams – Chief Digital Officer, Horizon Media
  63. Ben Winkler – Chief Digital Officer, OMD
  64. Dan Wittmers – Mobile Strategist & Founder, Initiative

To view more on the 2013 Mobile Media Summit's program or to register for the event, visit: and follow conference updates on Twitter at @MobileMSummit.  For media credentials email:

About Mobile Media Summit

The Mobile Media Summits and Mobile Media Upfront are the quintessential thought leadership forums for brand, agency and mobile leaders to learn and network on the newest mobile technology and media. Founded in 2008 by Paran Johar, the Mobile Media Summit and Mobile Media Upfront are the largest event series in mobile advertising, where an average of 75% of the audience are advertisers, more than any other event. Since our founding, the event series has hosted over 750 speakers and well over 10,000 attendees. Click on for more information.

Pat Sloan, Sloan Hunt Communications

SOURCE Mobile Media Summit