Agency's Comprehensive Offerings Finds Sarkissian Mason Tapped as Global AOR for Leading Business Consultants AlixPartners

NEW YORK, July 6 /PRNewswire/ -- In recognition of Sarkissian Mason's dominant digital track record and full-service multichannel capabilities, AlixPartners, a leading global business consultancy, awarded it agency-of-record status for its company-wide brand assignment. Sarkissian's work will include developing brand strategy, business development tools, web design, print and other non-traditional marketing components.

"With a company that operates so successfully in as many major global arenas as AlixPartners, there are great opportunities to distinguish its brand," says agency CEO Patrick Sarkissian. "We are pleased to have been chosen by AlixPartners to help rearticulate its long-term goals in a way that comprehensively represents the breadth and depth of their expertise."

AlixPartners is a leading global business advisory firm that specializes in improving corporate financial and operational performance, executing corporate turnarounds and providing litigation consulting and forensic accounting services when it really matters -- in urgent, high-impact situations. AlixPartners' professionals have experience and knowledge in a wide range of industries including high-tech, telecommunications, automotive, retail, consumer products, heavy manufacturing, health care, oil and gas, and many others.  Recognized as a global leader in corporate restructuring, the firm specializes in solving the toughest and most time sensitive business and market challenges global companies will face.

"We need more effective dissemination of our messages across multiple communications channels," said Peter Cosco, Chief Marketing Officer at AlixPartners. "What led us to partner with Sarkissian Mason was their proven grasp of digital and traditional marketing across multiple channels.  Sarkissian Mason feels like a perfect fit for us."

Sarkissian Mason is an independent marketing services agency specializing in the creation and development of breakthrough digital brand solutions for its clients. Founded in 1998, Sarkissian Mason has been a pioneer in helping its clients adapt new technology solutions to better connect with consumers. Its clients include leading Fortune 500 companies including Mazda, Boeing, Chrysler Financial, Nike and others. Sarkissian Mason is headquartered in New York with offices in Detroit,MI and  Phoenix, AZ.

SOURCE Sarkissian Mason