Aircraft Medical Enters Multiple Distribution Agreements for its new McGrath(R) MAC Video Laryngoscope in Asia Pacific Region

EDINBURGH, Scotland, January 21, 2011 /PRNewswire-FirstCall/ -- Aircraft Medical, the UK based medical device manufacturer, announces that it has entered multiple distribution contracts in Asia Pacific for its revolutionary and lower cost McGrath(R) MAC video laryngoscope. The agreements cover nine of Asia's key territories including China, India, Singapore, Taiwan, South Korea, Indonesia, Philippines, Thailand and Hong Kong.

The McGrath(R) MAC is the world's first high-value, low cost portable video laryngoscope for the routine, general intubations market and has been designed to complement the original premium McGrath(R) Series 5. The product was launched in October at the American Society of Anaesthesiology annual meeting in San Diego, California.

The Asian Pacific medical devices industry has seen significant growth in recent years, which is expected to continue at a rate almost double that of the rest of the world. Frost & Sullivan estimates that by 2012 it will account for 25% of global medical device revenues. Aircraft has appointed specialist distribution partners, who have developed strong, long term relationships with the anaesthesia and critical care departments and are well established in the market. Together they have over 100 sales reps across the nine Asian territories and will target over 2,000 major hospitals.

Matt McGrath, CEO of Aircraft Medical, said: "Asia Pacific is a significant market for the McGRATH(R) MAC and these distribution agreements mark an important step for the global commercialisation of the new product. We are seeing strong demand from anaesthetists and partners worldwide. We expect to complete our Asia Pacific distribution network for the McGrath(R) MAC this year and look forward to making new appointments in Japan and Australasia."

For details on Aircraft's distributors please visit http://www.aircraftmedical.com/ find-a-supplier

About the McGrath(R) MAC

The McGrath(R) MAC is the world's first high-value, low cost portable video laryngoscope for the routine, general intubations market. Principally aimed at the routine, general intubations market, the new product has been designed to address increasing clinical demand and make video intubation technology more accessible to doctors world-wide. Adoption of this technology has previously been limited by high prices and global constraints on hospital budgets. The McGRATH(R) MAC combines the McGRATH(R) video technology with a traditionally shaped Macintosh laryngoscope blade, allowing the clinician to visualise the laryngeal inlet thus enabling quicker and easier intubation in everyday practice.

For further information visit http://www.aircraftmedical.com

SOURCE Aircraft Medical