AirTran Airways Adds Baltimore Ravens Star Michael Oher as Endorser

- Airline to Feature Ravens' Rookie Star in Baltimore Advertising -

Jan 19, 2010, 10:30 ET from AirTran Airways

BALTIMORE, Jan. 19 /PRNewswire-FirstCall/ -- AirTran Airways, a subsidiary of AirTran Holdings, Inc. (NYSE: AAI), announced today the signing of Baltimore Ravens star Michael Oher as an endorser of the airline. The rookie offensive tackle will be featured in advertising across the Baltimore area.

"Michael Oher – a star on and off the field – is a true inspiration that we're happy to have onboard the AirTran Airways team," said Tad Hutcheson, vice president of marketing and sales for AirTran Airways. "Oher's dedication to excellence is an attribute that our AirTran Airways Crew Members also embody."

Oher joins Ravens teammate Todd Heap and several high-profile sports endorsers on the AirTran Airways' roster, including quarterbacks Matt Ryan and Donovan McNabb; hockey stars Ilya Kovalchuk and Kari Lehtonen; baseball All-Star Ryan Braun; pitcher Tom Glavine; basketball All-Star Dwight Howard and racecar driver Danica Patrick.

"I am so happy to join the AirTran Airways team," said Michael Oher. "They have been great partners with the Ravens and my teammate Todd Heap and they're also very involved in the communities they serve. I look forward to a long and successful partnership with them."

Oher was a first round draft choice of the Ravens in the 2009 NFL Draft after playing college football at the University of Mississippi. His life inspired the 2006 book The Blind Side: Evolution of a Game and the 2009 motion picture The Blind Side starring Sandra Bullock.

AirTran Airways, a subsidiary of AirTran Holdings, Inc. (NYSE: AAI) and a Fortune 1000 company, has been ranked the number one low cost carrier in the Airline Quality Rating study for the past two years.  AirTran is the only major airline with Wi-Fi on every flight and offers coast-to-coast service on North America's newest all-Boeing fleet. Its low-cost, high-quality product also includes assigned seating, Business Class and complimentary XM Satellite Radio on every flight. To book a flight, visit http://www.airtran.com.

Media Contacts:  

AirTran Airways

Christopher White

Cynthia Tinsley-Douglas

678.254.7442

SOURCE AirTran Airways



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