aisle411 Named a Finalist in 2011 CTIA E-Tech Awards

Industry First Retail Navigation and Social Shopping Solution Recognized as Innovative Mobile Commerce Application

Mar 09, 2011, 08:00 ET from aisle411

ST. LOUIS, March 9, 2011 /PRNewswire/ -- aisle411, the premier mobile retail navigation service that helps shoppers find what they are looking for and get rewarded for it, today announced that it has been named a finalist in the Mobile Commerce: Mobile Applications Category of CTIA's annual Emerging Technology (E-Tech) Awards competition. The CTIA E-Tech Awards honor the most innovative new products in 14 categories spanning the areas of mobile apps, consumer electronics, enterprise and infrastructure. Winners will be announced at International CTIA WIRELESS® 2011, taking place March 22-24 at the Orange County Convention Center in Orlando, Florida.

aisle411 empowers anyone with a mobile phone to find products and promotions quickly and easily in retail stores. With intuitive voice recognition technology powered by Nuance, aisle411 offers a unique in-store search and comprehensive mobile retail shopping solution. With the aisle411 App, users can instantly locate products in stores down to the specific section of the aisle, find product reviews, manage shopping lists, share experiences with friends via social media integration, then get reward points and mobile coupons for using the service.

"It is truly an honor for aisle411's innovation to be recognized by a distinguished panel of industry luminaries," says Nathan Pettyjohn, CEO, aisle411 "This award highlights our dedication to providing groundbreaking solutions that help shoppers save time and money, while opening up massive untapped opportunities for retailers and marketers to connect with customers in new ways."

More than 300 entries were judged by a panel of media and industry analysts and scored on innovation, functionality, technological importance, implementation and overall "wow" factor. E-Tech winners, including Best of Show and Best Online Pick will be announced at the awards ceremony on Wednesday, March 23 at 2:00 p.m. EDT from CTIA's Exhibit Innovations Stage on the tradeshow floor.

Between now and March 23, website visitors may vote for the "Best Online Pick" at International CTIA WIRELESS show attendees will vote onsite via text message for entries in the E-Tech Awards display to win "Best in Show."

To vote for aisle411, visit:

The aisle411 app is available for free from the iPhone App Store or from with Android and Blackberry Apps available later this year.

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About CTIA Shows

CTIA shows bring together all industries advanced by wireless technology for intense business, learning and networking. International CTIA WIRELESS® 2011 takes place at the Orange County Convention Center in Orlando, Florida, March 22-24. CTIA ENTERPRISE & APPLICATIONS™ 2011 takes place in San Diego, October 11-13. Visit CTIA–The Wireless Association® is an international organization representing the wireless communications industry. Visit

About aisle411

Founded in 2008, aisle411 was first to market with a product search service using retail product location information to help consumers save time and money. aisle411 provides comprehensive product information to consumers via mobile technologies with support for an iPhone App and Mobile Web. Headquartered in St. Louis, Missouri, this innovative market leader is positioned for rapid growth across retail locations in the U.S. and internationally. Additional information is available at:

SOURCE aisle411