aisle411 Named Winner of Plug and Play EXPO Summer 2011

ST. LOUIS, June 14, 2011 /PRNewswire/ -- aisle411, the premier mobile retail navigation service that helps shoppers find what they are looking for and get rewarded for it, today announced that is has been recognized as a winner of Plug and Play EXPO Summer 2011.

"This exciting recognition from distinguished industry leaders further highlights aisle411's innovation and success in delivering a truly unprecedented shopping solution, and will further our reputation as a leader in the retail technology market," said Nathan Pettyjohn, CEO, aisle411. "As increasing numbers of shoppers look to mobile technology to streamline everything from creating shopping lists and finding product reviews, to navigating big box stores, aisle411 will continue to enable users to make easier, more informed purchase decisions, while saving time and money."

aisle411 empowers anyone with a mobile phone to find products and promotions quickly and easily in retail stores with a unique in-store search and comprehensive mobile retail shopping solution.  The aisle411 app is available for free from the iPhone App Store or from http://itunes.apple.com/us/app/aisle411/id394218369?mt=8 with Android support coming later this year.

"The Plug and Play EXPO highlights the hottest companies in a series of brief elevator pitches, providing an opportunity for innovative, emerging companies to present to more than 100 VCs, investors and industry leaders," said Canice Wu, president of Plug and Play Tech Center. "As we expand the Plug and Play platform, we want to bring the best companies from around the world, such as aisle411, to Silicon Valley to gain the attention and investment that they deserve."

Plug and Play EXPO offers a unique blend of presentation sessions, one-on-one demonstrations, and networking opportunities, as well as a platform for dozens of leading startups to present to industry luminaries.

Plug and Play Tech Center is Silicon Valley's leading high-tech accelerator, which is home for more than 300 startups, and has partnered with 15 foreign governments to host their Silicon Valley incubators. They have partnered with over 170 institutional VC firms, over 60 corporate venture arms and 300 angel investors.

About aisle411

Founded in 2008, aisle411 was first to market with a product search service using retail product location information to help consumers save time and money. aisle411 provides comprehensive product information to consumers via mobile technologies with support for an iPhone App, and Android coming later in 2011. Headquartered in St. Louis, Missouri, this innovative market leader is positioned for rapid growth across retail locations in the U.S. and internationally. Additional information is available at: http://www.aisle411.com/.

SOURCE aisle411