Alaska Airlines Launching New San Diego Flying to Boise, Idaho, and Mammoth Lakes, Calif.

SEATTLE , June 27, 2013 /PRNewswire/ -- Alaska Airlines will begin new daily service between San Diego and Boise, Idaho, starting Nov. 1, and daily seasonal service between San Diego and Mammoth Mountain Ski Area in California, starting Dec. 19, 2013.

"We're thrilled to offer our customers convenient nonstop service from San Diego to two popular western destinations," said Joe Sprague, Alaska Airlines' vice president of marketing. "Located 15 minutes from Mammoth Yosemite Airport, Mammoth Mountain Resort is one of California's most-beloved ski destinations. The resort boasts more than 3,500 acres of skiable terrain and is well suited for the entire family to enjoy. So whether you ski or snowboard, ice skate or tube, Mammoth has something for everyone."

Sprague said Boise residents will benefit from easy access to two sun-filled destinations with the airline's new San Diego service. In addition to San Diego itself, the daily flights are also timed for easy connections on Alaska Airlines' flights to Los Cabos, Mexico.

To celebrate the new service, Alaska Airlines is offering introductory fares starting from $99* each way between San Diego and Boise and $69* each way between San Diego and Mammoth Lakes. Tickets must be purchased by July 4 and can be used for travel between San Diego and Boise from Nov.1 through Jan. 31, and for travel between San Diego and Mammoth Lakes from Jan. 7 through Jan. 31, 2014.

"San Diego has always been an important market for Mammoth," said Howard Pickett, Mammoth Mountain Ski Area's chief marketing officer. "Our partnership with Alaska Airlines and the new route gives San Diego residents the ability to get to the ski slopes in a fraction of the time."

The new 90-minute flight to Mammoth Lakes is estimated to save residents more than 6 hours of driving. Horizon Air will operate the Mammoth Lakes flights for Alaska Airlines using a 76-seat Bombardier Q400. SkyWest Airlines will operate the new San Diego-Boise flights for Alaska using a 70-seat CRJ-700 regional jet.

Customers flying on flights operated by Horizon and SkyWest can enjoy free soft drinks and Starbucks coffee, A la Cart planeside baggage service, and complimentary Northwest wine and microbrews for passengers 21 years and older.

With these flights, Alaska Airlines will offer 25 peak-daily departures from San Diego with nonstop service to 12 domestic and two international destinations.

Note to media: High-definition b-roll of Alaska Airlines aircraft in operation is available for download at http://youtu.be/EYd7DKdqeSs. Photos are also available in the carrier's online image gallery at http://www.alaskasworld.com/newsroom/ASNews/photos.asp.

Alaska Airlines, a subsidiary of Alaska Air Group (NYSE: ALK), together with its partner regional airlines, serves 95 cities through an expansive network in Alaska, the Lower 48, Hawaii, Canada and Mexico. Alaska Airlines has ranked "Highest in Customer Satisfaction Among Traditional Network Carriers" in the J.D. Power and Associates North America Airline Satisfaction Study^SM for six consecutive years from 2008 to 2013. For reservations, visit alaskaair.com. For more news and information, visit the Alaska Airlines Newsroom at www.alaskaair.com/newsroom.

* General terms and conditions: Fare requires a 21-day advance purchase and is available for travel Tuesdays, Wednesdays and Saturdays. All travel must be completed by Jan. 31, 2014. Fares include all taxes and fees including the September 11 Security Fee. Seats are limited and may not be available on all flights or all days. A ticket purchased at an Alaska Airlines airport location or through a reservation call center will cost $15 more per person than the advertised fare. Tickets are nonrefundable. A $20 baggage fee will apply for each of the first three checked bags. Visit www.alaskaair.com or call Alaska Airlines reservations at 1-800-ALASKAAIR for complete fare rules, including information about blackout days and other fare sale terms and conditions.

SOURCE Alaska Air Group