Alcohol Sector Gains for North American Premium Beverage Providers - Company Readies for Launch of Herbal Infused Tequila

CORAL SPRINGS, Florida, June 3, 2014 /PRNewswire/ --

Alcohol news and corporate developments: company announces major distillery project; World Cup advertisements underway: Top Shelf Brands Holdings, Inc. (OTC: TEMN), Diageo plc (NYSE: DEO), Constellation Brands Inc. (NYSE: STZ), Molson Coors Brewing Company (NYSE: TAP) and Anheuser-Busch InBev SA/NV (NYSE: BUD)

Top Shelf  Brands Holdings, Inc. (OTC Pink: TEMN) today announced its initial launch and plans.  Top Shelf Brands announced that they will launch this summer the long awaited herbal infused Besado Tequila in Florida to concentrate initially on building a significant market share followed by Texas, Nevada, California, Louisiana and Georgia. Because of revenues and consumption rates for Tequila in those markets are growth building, CEO Alonzo Pierce says that management believes by executing progressively in those markets for tequila that branding will send a message and be a great service to our consumers that we won't leave a job undone. "Besado Tequila", created by award winning designers for packaging, also comes with a revolutionary cork top design with raised lettering for ease of handling by consumers as well as bar and night clubs. The taste profile is what every tequila aficionado would enjoy.

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The company discussed it ownership of three federally registered trademarks, proprietary bottle designs, two market proven successful products, proprietary formulae for expansions, A- List celebrities, athletes and media personnel and numerous press and public relations opportunities. The state of the art award winning tequila which includes importing, distribution and any tequila bearing the label "Besado Tequila," worldwide, including Mexico has obtained the approval of such label by the U.S. Alcohol and Tobacco Tax and Trade Bureau, which assures that Top Shelf Brands Holdings, Inc ownership and rights to import and sell tequila in the United States under the trade name "Besado Tequila".

Diageo plc (NYSE: DEO) recently announced its intention to invest an estimated $115 million over three years to build a 1.8 million proof gallon (750,000 9-liter cases) distillery and six barrel storage warehouses in Shelby County, Kentucky.  While finalization of these plans is still subject to approval by local government, the project will represent a significant investment in Kentucky's growing bourbon industry.  The proposed facility will distill a number of current and future Diageo bourbon and North American Whiskey brands. Diageo will purchase approximately 300 acres of property located on Benson Pike in Shelby County.  The company expects that the construction project will provide a significant number of jobs and anticipates employing approximately 30 people for whiskey distillation and maturation. "This proposed investment in Shelby County, in the heart of Kentucky bourbon country, will cement our commitment to expanding our share of the American whiskey category," said Larry Schwartz, President, Diageo North America.

Constellation Brands Inc. (NYSE: STZ) together with its subsidiaries, produces, imports, and markets beer, wine, and spirits in the United States, Canada, Mexico, New Zealand, and Italy. The company sells wine across various categories, including table wine, sparkling wine, and dessert wine. Its wine brands include Arbor Mist, Black Box, Blackstone, Clos du Bois, Estancia, Franciscan Estate, Inniskillin, Kim Crawford, Mark West, Mount Veeder, Nobilo, Ravenswood, Rex Goliath, Robert Mondavi, Ruffino, Simi, Toasted Head, and Wild Horse; and Spirits Brands comprise Black Velvet Canadian Whisky and Svedka Vodka. On Monday, STZ closed down .23% on over 831,000 shares traded.

Molson Coors Brewing Company (NYSE: TAP) recently declared a regular quarterly dividend on its Class A and Class B common shares of US$0.37 per share, payable June 16, 2014, to shareholders of record on May 30, 2014. The quarterly dividend is payable to holders of Class A and Class B common stock of Molson Coors Brewing Company. In addition, Molson Coors Canada Inc. (TSX: TPX.B, TPX.A), declared a quarterly dividend of approximately CDN$0.40 (the Canadian dollar equivalent of the dividend declared on Molson Coors stock), payable June 16, 2014, to its Class A and Class B exchangeable shareholders of record on May 30, 2014.

Anheuser-Busch InBev SA/NV (NYSE: BUD), the official beer sponsor of the tournament, recently unveiled the tournament-time components of its global Rise As One FIFA World Cup^™ campaign.  The series of football-themed activations, both on-site and around the world, includes the brand's centerpiece television advertisement for the tournament, Celebrate As One, and the unveiling of the much anticipated Budweiser Hotel, located on the iconic Copacabana Beach in Rio de Janeiro, Brazil. Celebrate As One captures the explosion of energy and celebration felt around the world after a decisive goal is scored. The commercial, which will air globally, dramatizes the power of football to unite people from different corners of the world around one single moment of shared celebration. 

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