HOUSTON, Oct. 13, 2014 /PRNewswire/ -- Earth's Nectar products began as a way to meet the needs of clients who wanted to keep their curly hair vibrant and healthy. After ten years of steady growth and glowing feedback from clients, the eco-friendly brand now has its own place on the highly regarded retail site Sephora.com: http://www.sephora.com/earths-nectar.
Sephora is a French-based perfume and cosmetics retailer with 1,300 retail locations in 27 countries. Sephora.com launched in 1999 and has continually pushed the boundaries of the industry by featuring a wide assortment of both established and up-and-coming brands across all product categories.
"Positioning our all-natural products in front of the discriminating shoppers of Sephora.com is an incredible opportunity," said Earth's Nectar Owner and Founder Tamika Fletcher. "The Sephora name means innovation, and we wholeheartedly embrace that concept by formulating solutions that rely only on a small list of natural ingredients. Earth's Nectar has a product to make hair stronger, healthier and more manageable, whether it's curly, straight or transitional."
Monoi Hair Milk is the original Earth's Nectar product and remains a top seller a decade later. The light bulb moment for Fletcher came when clients with curly hair remarked that their hair care options were sorely limited. The problem-solving stylist immediately set about addressing this market shortcoming, and the result was one of the first coconut oil based hair balms.
Today, the complete line of Earth's Nectar Skin and Hair Care solutions includes moisturizers, styling agents, shampoos and conditioners, scalp oils, products for the whole body and fragrances. Fletcher's core philosophy has remained unaltered since day one – new products are made only from natural ingredients and salon tested before going to market.
Fletcher has worked tremendously hard to build her own brand as a beauty, hair care and DIY lifestyle expert. She is the prime example of the small town success story, having started her journey with a home-based business called Natural Resources Salon that quickly expanded into an elegant and modern salon in Houston. The full-service salon now employs nine natural hair care stylists and is the incubator for the Earth's Nectar product line. Fletcher's talent and creativity have been called on by local media outlets, including KHOU News 11, KTRK ABC 13 and My Fox Houston.
While the current news is exciting for everyone at Earth's Nectar and Natural Resources Salon, there are no plans to stop innovating and delivering exceptional skin and hair care solutions for clients and consumers.
About Earth's Nectar
Leading curly hair stylist Tamika Fletcher founded Earth's Nectar Skin and Hair Care in her kitchen to help clients repair dry, damaged curls and coarse strands. Earth's Nectar creates innovative formulas best known for their replenishing, reviving and renewing benefits without using artificial color, parabens, mineral oil or petroleum.
5313 Morningside Drive
Houston, TX 77005
SOURCE Earth's Nectar