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      All-New 2019 Toyota RAV4 Breaks the Mold for the Segment It Created

      Best-seller Arrives in December and Starts with $25,500 MSRP

      Toyota logo. (PRNewsFoto/Toyota Media Relations) (PRNewsfoto/Toyota Motor North America)

      News provided by

      Toyota Motor North America

      Nov 20, 2018, 07:00 ET

      Share this article

      Share this article


      PLANO, Texas, Nov. 20, 2018 /PRNewswire/ -- The original Toyota RAV4 arrived in the United States 22 years ago, casting the mold for a whole new industry segment, which evolved into the compact crossover SUV.

      With the all-new, fifth-generation 2019 Toyota RAV4, the vehicle premieres, yet again, at the forefront – both for the Toyota brand and for the segment. Dealership arrivals can't come soon enough, with 2019 RAV4 gas models set to arrive in December, and RAV4 Hybrid models following in late March 2019.

      Continue Reading
      With the all-new, fifth-generation 2019 Toyota RAV4, the vehicle premieres, yet again, at the forefront – both for the Toyota brand and for the segment.
      With the all-new, fifth-generation 2019 Toyota RAV4, the vehicle premieres, yet again, at the forefront – both for the Toyota brand and for the segment.

      The first RAV4 was a true game-changer, but no one knew at the time just how big of a market shift it would create. RAV4 is the currently the best-selling vehicle in its class, doubling volume over the last five years to sales of nearly 408,000 in the U.S. in 2017. That makes RAV4 Toyota's best-selling vehicle in the U.S., and the best-selling non-pickup truck in the country.

      New RAV4 powertrains increase performance while reducing fuel consumption. Second-generation Toyota Safety Sense (TSS 2.0) comes standard.  

      Beneath the 2019 RAV4's bolder sheet metal, the Toyota New Global Architecture (TNGA-K) platform provides the robust foundation for capability, comfort and safety. The longer wheelbase and wider front and rear tracks provide a stable, confident driving platform. Shorter front and rear overhangs aid the RAV4's trail driving capability.

      Power and efficiency both make a leap in the 2019 RAV4 thanks to the new 203-horsepower Dynamic Force 2.5-liter inline-four-cylinder engine paired with an 8-speed Direct-Shift Automatic Transmission in the gas models. In the RAV4 Hybrid, the engine is teamed with Toyota Hybrid System II (THS II) with Electronically-Controlled Continuously-Variable Transmission (ECVT) that generates 219 combined net total system horsepower. The RAV4 Hybrid also is the efficiency leader of the lineup with preliminary manufacturer estimated mpg of 41/37/39 (City/Hwy/Comb).

      In addition to standard front-wheel drive, RAV4 gas models offer two types of available all-wheel drive. The new, segment- and Toyota-first, Dynamic Torque Vectoring All-Wheel Drive with Rear Driveline Disconnect comes standard on AWD-equipped Limited gas and Adventure grade models.

      Every 2019 RAV4 model is equipped with Entune 3.0 multimedia, including Wi-Fi Connect powered by Verizon, Amazon Alexa and Google Assistant capability, and Apple CarPlay compatibility.

      The 2019 Toyota RAV4 gas models will be offered in five grades: LE, XLE, XLE Premium, Adventure and Limited. RAV4 HV will be offered in four grades: LE HV, XLE HV, XSE HV and Limited HV.

      No matter the grade, every RAV4 is a winning choice, whether it's for a city exploration, a weekend trip to the countryside, or a jaunt on the trails. With five gas models and four hybrid models, the 2019 RAV4 arrives at dealerships with an option for everyone.

      2019 Toyota RAV4 MSRP Starting Prices*


      Gas FWD

      Gas AWD

      Hybrid

      Limited

      $33,500

      $34,900

      $35,700

      XSE HV



      $33,700

      Adventure


      $32,900


      XLE Premium

      $29,500

      $30,900


      XLE

      $27,300

      $28,700

      $29,500

      LE

      $25,500

      $26,900

      $27,700

      *MSRPs exclude the Delivery, Processing, and Handling (DPH) Fee of $1,045.

      Photos, B-roll and additional technical information available at: www.toyotanewsroom.com

      About Toyota
      Toyota (NYSE:TM) has been a part of the cultural fabric in the U.S. and North America for 60 years, and is committed to advancing sustainable, next-generation mobility through our Toyota and Lexus brands. During that time, Toyota has created a tremendous value chain as our teams have contributed to world-class design, engineering, and assembly of more than 36 million cars and trucks in North America, where we operate 14 manufacturing plants (10 in the U.S.) and directly employ more than 47,000 people (more than 37,000 in the U.S.). Our 1,800 North American dealerships (nearly 1,500 in the U.S.) sold more than 2.7 million cars and trucks (2.4 million in the U.S.) in 2017 – and about 87 percent of all Toyota vehicles sold over the past 15 years are still on the road today.  

      Through the Start Your Impossible campaign, Toyota highlights the way it partners with community, civic, academic and governmental organizations to address our society's most pressing mobility challenges. We believe that when people are free to move, anything is possible. For more information about Toyota, visit www.toyotanewsroom.com.

      Contact:
      Nancy Hubbell
      nancy.hubbell@toyota.com  
      (469) 292-4954

      SOURCE Toyota Motor North America

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