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Allure3D™ Expands 3D Eyewear Collection on Amazon.com

Additional Styles of EX3D and A3D Eyewear Now Available


News provided by

Allure Eyewear

May 10, 2012, 09:00 ET

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NEW YORK, May 10, 2012 /PRNewswire/ -- Allure3D™, a top designer and supplier of premier 3D eyewear on the market and a division of Marchon Eyewear, today announced that it is expanding the availability of its top selling 3D eyewear lines – EX3D® Eyewear (EX3D) and A3D™ (A3D) – on Amazon.com to give consumers greater access to a variety of superior, passive 3D eyewear.

Both EX3D and A3D lines will be available in single packs on Amazon.com, as well as on EX3D.com and 3DALLURE.com respectively. A3D glasses can also be purchased in two-packs and four-packs to meet the needs of the whole family or a group of friends.  The multiple packs will come in men's, women's and kids' styles, as well as clip-ons, wear-overs, unisex adult styles and family packs.

"We have had such success with sales on Amazon.com and our 3D websites since launching the products on both sites in January, that we decided to give consumers more of what they are asking for and expand our most sought after lines," said Steve Clarke, President of Allure.  "These glasses offer premium technology and a superior viewing experience at an affordable price.  It is no surprise that these lines have been well received and we plan to continue to add more styles and skus to the site as product development efforts continue."

The product range available on Amazon.com, EX3D.com and 3DALLURE.com includes numerous adult and children's styles, as well as solutions for eyeglass wearers that include clips-ons and wear-over frames. Many styles will also incorporate the Marchon3D® patented technologies utilizing curved, optically contoured lenses that have been proven to improve the 3D viewing experience. The glasses are compatible with most passive systems including 3D televisions, computers, and gaming systems, giving viewers the best 3D experience available today.

Single packs will retail for $14.99 – $34.99 depending on brand and style, and the multi packs will range from $24.99 – $54.99.

About Allure3D
Allure3D is a division of Allure Eyewear that designs and manufactures patented, multi-purpose, stylish passive 3D glasses for the entire family. Allure3D services all retail, e-commerce, private label and special event customers with price points ranging from opening price point to high performance product.  Our family of 3D brands includes EX3D and A3D Eyewear.

About Allure Eyewear
Allure Eyewear, a division of Marchon Eyewear, is a leading designer and manufacturer of high quality, technologically advanced, ophthalmic frames and sunglasses.  Our brands include O by Oscar de la Renta, Dereon, Oleg Cassini, L.E.I. and TapouT.

Contacts:
Anne Donohoe / Samantha Wolf
KCSA Strategic Communications
212-896-1261 / 212-896-1220
[email protected] / [email protected]

SOURCE Allure Eyewear

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