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Alma DDB Appoints Diego Yurkievich, as Sr. VP, Executive Creative Director
  • Latin America - español


News provided by

Alma DDB

Jan 26, 2011, 03:00 ET

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MIAMI, Jan. 26, 2011 /PRNewswire/ -- Luis Miguel Messianu, President and Chief Creative Officer at Alma DDB announced the appointment of Diego Yurkievich as Sr. VP, Executive Creative Director for the agency.

Yurkievich, an Argentinean national, brings 20 years of international experience to the role and will head up the agency's dynamic creative team reporting directly to Messianu. He has worked for leading international and national advertising agencies in New York, Portland, Prague, Barcelona, Miami and his native Buenos Aires.

Diego comes to Alma DDB from multicultural agency Global Hue, New York where he most recently held the position of Sr. VP, Executive Creative Director overseeing the creative direction for Verizon Wireless, Telecom Fios, Bermuda Department of Tourism, U.S. Census Bureau, NY International Latino Film Festival, Subway, Jeep and Dodge.  

His diverse experience includes prestigious agencies such as Wieden & Kennedy (Nike, Powerbar, Diet Coke); Kaspen, in Prague, Czech Republic, (Vodafone and Nike), Tandem DDB, Barcelona, Spain, (Audi); and in 2004 he opened and led the San Francisco, California branch for the Miami Ad School. Previously he was full time advertising instructor at the Miami based campus.  His body of work has been awarded at several festivals including Lions at Cannes, the Grand Prix at FIAP and gold at the London International Advertising Festival, among many others.

In his new role, he will head up Alma's creative department, and be responsible for campaigns across USA for some of the country's leading brands including McDonald's, State Farm, Clorox, Visit Florida, Florida Anti-Tobacco, Cricket and Perdue.

Additionally, Alma DDB also announces the appointment of Juan Diego Guzman to join the team as a Creative Director for the agency. Guzman was formerly Associate Creative Director of Global Hue Detroit where he worked for brands such as Jeep, Chrysler and Dodge.

Alma DDB President and CCO Luis Miguel Messianu said: "Diego is a great addition to our management team. He's not only very talented, but he's a charismatic leader and a mentor, and I'm sure he'll bring out the best from our talented creative team. Together with Isaac Mizrahi, who joined the agency 18 months ago as Sr. VP, Managing Director from Sprint Nextel, and who leads the business side, they'll help me take the agency to new heights. Our vision is to consolidate ourselves as the most influential and innovative source for creative business solutions for our clients."

About DDB

DDB Worldwide Communications Group Inc (www.ddb.com) ranks among the top five consolidated advertising and marketing services global networks, according to Advertising Age. Consistently one of the world's most awarded networks for creative excellence, DDB was Campaign's 2009 Global Network of the Year, the 2010 Spikes Asia Network of the Year, Eurobest Network of the Year, Campaign Asia-Pacific Creative Network of the Year and captured both the Cyber Grand Prix and Film Craft Grand Prix at the 2010 International Advertising Festival in Cannes. With more than 200 offices in over 90 countries, the DDB Group helps grow the value and influence of leading brands around the world. We believe that creativity is the most powerful force in business, allowing us to develop ideas that people want to play with, participate in and pass along. We call this Social Creativity. DDB Worldwide is part of Omnicom Group Inc. (OMC).

Contact:

Olimpia Del Boccio

305-6623154

[email protected]

SOURCE Alma DDB

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