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Alouette® Introduces New Cheddar Soft Spreadable Cheese

America's #1 spreadable cheese debuts two bold new flavors in popular product line


News provided by

Alouette

Feb 16, 2012, 11:30 ET

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NEW HOLLAND, Pa., Feb. 16, 2012 /PRNewswire/ -- Today, Alouette® Cheese announced the introduction of a new line of deliciously spreadable cheddar cheeses. Featuring a full body and fine robust flavor, the new spreadable flavors – Sharp Cheddar Cheese and Bacon Cheddar Cheese – are both perfect for serving as a snack or for entertaining guests.

Available in a convenient, ready-to-serve 6 oz. container, the creamy, savory cheddars can be served with crackers or pretzels, spread on a sandwich or slice of bread, or used to add great flavor to a traditional mac 'n cheese dish. The new cheddars are available in the deli section of supermarkets across the country and retail for $4.99.

"Bacon is a top 10 food trend of the decade according to the Food Network, and cheddar is the world's best selling cheese," said Director of Marketing New Products, Cristina Anton Villa. "We are very enthusiastic to add two new cheddar flavors to an award-winning line up that already includes Alouette Garlic & Herbs and Alouette Savory Vegetable Soft Spreadable Cheese."

The new cheddar flavors offer the same quality and superior taste that consumers have come to expect from a beloved brand like Alouette. Several product attributes include:

  • Made with Grade A Milk
  • Made with 12-month aged cheddar
  • Kosher Certified (OUD)
  • Gluten-free

Greg Gable, Executive Chef for Alouette, has created new serving suggestions incorporating the new cheddars. Alouette also offers recipes, serving suggestions, entertaining tips and nutritional values on www.alouettecheese.com.  

About Alouette

The Alouette® brand has grown over the years, extending its unique line of cheeses to include a wide variety of Alouette Spreadable Cheese flavors as well as other specialty cheese products, such as the 2011 Chef's Best® award-winning Alouette Baby Brie. Today, Alouette is a leading brand in the Specialty Cheese Category in the United States and is the #1 brand of Premium Spreadable Cheese.

The Chef's Best Award for Best Taste is awarded to the brand rated highest overall among leading brands by independent professional chefs. For more information regarding American Culinary Chef's Best, visit www.chefsbest.org.

About Chef Greg Gable

Chef Greg Gable joined Alouette Cheese USA, LLC in 2007 as Executive Chef.  Gable first acquired critical acclaim during his 13 years at Le Bec-Fin, one of Philadelphia's finest dining institutions. He has also received several accolades, such as the Philadelphia Inquirer's 3 Bells Award of Excellence and the Wine Spectator Award of Excellence.  Gable is a graduate of the Culinary Institute of America in Hyde Park, N.Y.

SOURCE Alouette

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