American Dental Hygienists' Association, Wm. Wrigley Jr. Company Emphasize 'Brush, Floss, Rinse, Chew' as Simple, Effective Oral Health Regimen as part of National Dental Hygiene Month 2013

Oct 01, 2013, 10:04 ET from American Dental Hygienists' Association

CHICAGO, Oct. 1, 2013 /PRNewswire-USNewswire/ -- The American Dental Hygienists' Association (ADHA) and the Wm. Wrigley Jr. Company proudly announce their third annual collaboration for October's National Dental Hygiene Month (NDHM). National Dental Hygiene Month, with the theme "Brush, Floss, Rinse, Chew," showcases the commitment of ADHA and Wrigley, the makers of Orbit® sugar-free gum, to improving the nation's oral health.

"A clean mouth is the first line of defense for a healthy body," said ADHA President Denise Bowers, RDH, PhD. "Oral diseases are prevalent but extremely preventable. Wrigley shares this philosophy with us. As we celebrate our partnership, Wrigley and ADHA would like to remind hygienists and patients that chewing sugarfree gum is good for you and should be part your daily oral health regimen."

"Chewing sugar-free gum like Orbit after eating or drinking is an important part of maintaining a healthy mouth and an easy way to give you a Just Brushed Clean Feeling," said Anne Marie Splitstone, Sr. Director Gum Category. "Wrigley is proud to work with ADHA as a partner to promote 'Brush, Floss, Rinse, Chew' as the foundation of good oral health."

This year's Dental Hygiene Month will feature a national bilingual radio media tour on October 2 centering on the importance of proper dental hygiene. Representing ADHA on the radio media tour will be ADHA President Denise Bowers, RDH, PhD, and Diana Macri, RDH, dental hygiene instructor at the New York University College of Dentistry.

In addition, the Wrigley Company Foundation, in partnership with the ADHA Institute for Oral Health (IOH), is offering community service grants of $2,500 and $5,000 to dental hygienists who are pursuing projects intended to improve their community's oral health. The application deadline is November 1. More information can be found on the ADHA IOH website.

The 2013 NDHM is the capstone of ADHA's yearlong centennial celebration of the founding of dental hygiene in 1913. For more details on this year's festivities, visit

About the American Dental Hygienists' Association

The American Dental Hygienists' Association (ADHA) is the largest national organization representing the professional interests of more than 150,000 dental hygienists across the country. Dental hygienists are preventive oral health professionals, licensed in dental hygiene, who provide educational, clinical and therapeutic services that support total health through the promotion of optimal oral health. For more information about ADHA, dental hygiene or the link between oral health and general health, visit ADHA at

About Wm. Wrigley Jr. Company

For more than 25 years, Wrigley Oral Healthcare Programs have supported independent, clinical research into the benefits of chewing gum including saliva stimulation, plaque acid neutralization, and tooth strengthening to help oral care professionals and their patients understand the role of sugar-free gum as a convenient tool for everyday oral care. Today, Wrigley operates oral healthcare programs in 47 countries worldwide. Visit for more information.

About the Wrigley Company Foundation 

The Wrigley Company has a rich history of giving back to the communities where we live and work. Established in 1987 to formalize the giving of grants and donations, the Wm. Wrigley Jr. Company Foundation has distributed more than $50 million to non-profit organizations around the world. The mission of the Wm. Wrigley Jr. Company Foundation is to improve the health of people and our planet through sustainable initiatives focused in oral health and environmental stewardship as well as local needs that ensure a healthy community. Wrigley provides support not only with financial resources, but with the care and compassion of their nearly 17,000 associates who have a passion for service and are provided opportunities throughout the year to exhibit their generous spirit. 

SOURCE American Dental Hygienists' Association