American Home Shield Launches Website Specifically for Mobile Phone Users

Dec 06, 2010, 12:20 ET from American Home Shield

MEMPHIS, Tenn., Dec. 6, 2010 /PRNewswire/ -- American Home Shield (AHS), one of the nation's leading providers of home warranties, has launched a new web site specifically for users of smartphones.

The mobile site's content and 'look and feel' caters to users of smartphones such as the Android®, Blackberry®, iPhone®, or any mobile device with a web browser such as the iPad®. It is designed specifically for the mobile experience, meaning it is easy to navigate using any mobile internet-enabled device.

"None of our major competitors have anything like this," said Tony Roy, director of digital strategy for AHS. "Today's homeowners and consumers are busier than ever, and this release provides a convenient way for them to connect with AHS or learn more about home warranties."

Smartphone users who type '' in their browser users will be directed to the mobile site where they can be connected directly with AHS customer service, request a free quote, view frequently asked questions about home warranties, and more.

"The focus of today's mobile site is to make it easier for our customers and prospective customers to reach us no matter where they are," said Steve Burnett, senior vice president of sales and chief marketing officer for American Home Shield. "In the future, not only do we want to allow transactions on the site, but we'd like to add content for new products as well as for real estate professionals, contractors and others."

About American Home Shield

American Home Shield helped found the home warranty industry in 1971 and remains an industry leader, servicing 1.4 million customers across 49 states. The Memphis-based company operates three customer service centers, employs 1,700 employees and has over 11,000 approved, independently insured service contractors nationwide. American Home Shield is part of the ServiceMaster family of brands, one of the world's largest and most versatile service networks. The company's brands include TruGreen, TruGreen LandCare, Terminix, American Home Shield, ServiceMaster Clean, Merry Maids, Furniture Medic and AmeriSpec.

SOURCE American Home Shield