American Marketing Association's Atlanta Chapter Announces The 2018 AMY Awards Finalists

ATLANTA, Feb. 16, 2018 /PRNewswire/ -- More than 50 finalists were announced today for the 2018 Atlanta Marketer of the Year (AMY) Awards held on March 8, 2018 at The Stave Room at American Spirit Works.

AMY Red Pencil awards honor local corporations and agencies across multiple marketing categories. 20 judges in the marketing and advertising industry in Atlanta participated in the evaluation of entries based on strategy, quality and results of each campaign.

AMA Atlanta will also be presenting a "Marketer of the Year" Award, recognizing one agency/corporate marketing individual for outstanding marketing achievement during the previous year as well as a "Rising Star" award to an active "newbie" in a marketing-related role at a company or agency headquartered in Georgia, and have been in marketing for less than 1 year.

To purchase tickets or to see more about the 61^st annual AMY Awards, please visit www.amyawardsatl.com.  

AMA Atlanta's AMY Award Finalists

Advertising > Broadcast Advertising (TV, Radio)
BBDO Atlanta - KellyBaked TV; Sweet Talker Radio
Piedmont Healthcare - Every Given Day Documentary Series
University of Georgia - UGA Academic Excellence PSA

Advertising > Digital Advertising (Online, Website Sponsorship, etc.)
Emory Healthcare - Emory Aesthetic Center Digital Display Advertising
Iris - EVEN Hotels - Keep Your Good Thing Going
Mindshare Atlanta - John Deere Gator; Part of the Dalr Jr. Story

Advertising > Multicultural (B2B or B2C)
Everywhere Agency - Kelley Blue Book's 2018 Best Buy Awards
Nebo - Nebo & GSM Association: 2017 Mobile 260 Series

Advertising > Print Advertising (Newspapers, Magazines, Other)
Emory Healthcare - Emory's Integrated Memory Care Clinic - Print
High Museum of Art - Second Sunday

Direct Mail Marketing - 2 or 3 Dimensional Printed
Launch - Salesforce Shield Direct Mailer
Modo Modo Agency - On the Flipside Dimensional Mailer
Piedmont Healthcare - Piedmont Clinic 2017 Summit Conference: Power of One

Email Marketing
Definition6 - Barnes and Noble 
Digital Additive - Grammarly Weekly Stats
Nebo - FLOR 2017 Paid Media

Entertainment Marketing > Best Overall Entertainment Campaign
Everywhere Agency - Macy's Thanksgiving Day Parade

Entertainment Marketing > Best TV Series Campaign
Everywhere Agency - UP TV's #GilmoreTheMerrier

Event Marketing
Emory Healthcare - Emory Sports Medicine Complex Grand Opening
Green Gate Marketing - Emmaus House Gala
Piedmont Healthcare - Piedmont Clinic 2017 Summit Conference: The Power of One

Innovation in Market Research
Launch - Autodesk Services Marketplace Research

Integrated Marketing Campaign - General Market > B2B - Integrated Marketing Campaign
22squared - Ad Council/Grads of Life 7 - Second Resumes
Realm - This Is Our Realm
Terminus - Human-to-Human Account Based Marketing

Integrated Marketing Campaign - General Market > B2C - Integrated Marketing Campaign
Brunner - Mitsubishi Electric Cooling & Heating Integrated Markting Campaign
Georgia Pacific - Brawny #Strengthhasnogender
StrawberryFrog - Suntrust onUp Movement: The Path to Confidence

Project Management
Brown Bag Marketing - Nicole Baird, Project Management
Everywhere Agency - Autotrader's Auto Design Meets Fashion
Nebo - Compassionate Leadership, Real Results: Eric Barrett

Search > Paid Search / PPC
Nebo - FLOR 2017 Paid Media
Nebo - Nebo & Gas South: 2017 Weather-Triggered Campaign 
Swarm Agency - Aaron's Paid Search

Search > SEO - Search Engine Optimization
Nebo -  Nebo Delivers Unprecedented Results for Echelon
Nebo - Achieves Staggering ROI on Organic Campaigns for Buy-Rite Beauty

Visual Branding/Identity > B2B - Visual/Brand Identity
Modo Modo Agency  - 48in48 Brand Identity
Modo Modo Agency - Re-energizing a Long-standing Brand in a "Stale" Industry
Veristor - Veristor Brand Refresh

Visual Branding/Identity > B2C - Visual/Brand Identity
22squared - SweetWater Brewing Co. #fishforafish
Green Gate Marketing - Emmaus House Rebrand
Phase 3 Marketing and Communications - Fifth Group Bold

Web & Interactive Marketing > Consumer Engagement
Atlanta United - Unite & Conquer
Everywhere Agency - Carter's Original Bodysuit Day
Swarm Agency - GLOCK #FollowTheFour Campaign

Web & Interactive Marketing > Social Media Campaign
Definition6 - WE TV Mama June: From Not to Hot
Nebo - Brookdale Redefines Aging Through Engaging Social Media
Sparkloft Media - I AM ATL Social Campaign

Web & Interactive Marketing > Lead Generation/eComm
Nebo - FLOR 2017 Paid Media
Rubicon Global - Digital Marketing Growth

Web & Interactive Marketing > Website/Web Creative
FleishmanHillard - Aflac: Everyone Has The Power To Do Good
Nebo - FilmStruck Microsite
Swarm Agency - College Football Hall of Fame Website Redesign

Thank you to our Gold Sponsors!

About AMA Atlanta

AMA Atlanta is the go-to source for marketing knowledge, events, resources and networking in Atlanta. At almost 1,000 members strong, we are the largest marketing organization in the city and the third largest AMA chapter nationwide. That means AMA Atlanta members have access not only to an incredible amount of local talent, but also to the international reach of the entire AMA organization.

Our members include professionals across the spectrum of the discipline: research, non-profit, public relations, advertising, branding, direct marketing, interactive, creative, multicultural and so much more.

For more information on AMA Atlanta, visit us at AMAAtlanta.org.

SOURCE AMA Atlanta

Related Links

http://AMAAtlanta.org