WASHINGTON, Oct. 20, 2015 /PRNewswire-USNewswire/ -- The American Beverage Association (ABA) announced today the launch of a new web site, "Innovation, Naturally," which displays the technologies and practices that the beverage industry has built into its operations to become a leader in conserving resources and protecting the environment.
The website, which can be found at InnovationNaturally.org and the ABA home site, also lays out many of the environmental goals for the future that have been committed to by industry leaders: The Coca-Cola Company, PepsiCo and Dr Pepper Snapple Group.
"The beverage industry is committed to leading on water reduction, innovative packaging, recycling and energy efficiency," said Susan Neely, president and CEO of the American Beverage Association. "We are proud of our accomplishments and look forward to doing even more in the future to remain leaders in environmental sustainability."
The website focuses on the five key components of the industry's sustainability efforts: water reduction, energy conservation, fleet efficiency, innovative packaging, recycling.
Among the progress documented on the website:
- WATER: The beverage industry has reduced water use by 14 percent over five years, even as production has increased by nearly 20 percent.
- ENERGY: The beverage industry is voluntarily moving toward a phasing out HFCs over the next 10 years in company-controlled coolers, delivering environmental benefits equal to taking 15 million cars off the road.
- FLEETS: Industry-wide, average fleet miles-per-gallon has improved by 13 percent since 2010.
- PACKAGING: Through lightweighting and packaging reduction, hundreds of millions of pounds of raw materials have been saved industry-wide.
- RECYCLING: Each company is working to eliminate waste to landfills. As of today, 94 percent of waste from manufacturing plants is being recycled and diverted from landfills.
For more information on the environmental leadership of America's beverage companies, please visit InnovationNaturally.org, or Ameribev.org.
SOURCE American Beverage Association