PARSIPPANY, N.J., Oct. 26, 2015 /PRNewswire/ -- Sandal season may be over, but your nails and feet always deserve the best treatment. Amope™, an established leader in foot care, is announcing two new innovations to help women step into every moment with confidence and put their best feet (and nails!) forward all year long.
Known for its signature Pedi Perfect™ Electronic Foot File, Amope™ is expanding into nail care with the new Electronic Nail Care System. So long are the days of tedious manual filing, buffing and polishing – women can now achieve beautiful nails at home with the push of a button.
Additionally, Amope™ is growing its foot care range with the Pedi Perfect™ Extra Coarse Electronic Foot File with Diamond Crystals, now available in a new pink color with an extra coarse roller for especially thick and stubborn skin.
Amope Pedi Perfect™ Electronic Nail Care System
The Amope Pedi Perfect™ Electronic Nail Care System helps women achieve shiny and natural-looking nails effortlessly with just the push of a button. It is a battery operated nail care system and includes three attachments that file, buff and shine the nails in as little as five minutes; boasts two-speed settings for optimal control; and is easy to use on finger and toe nails. Slim enough to fit in a purse, desk drawer or cosmetic bag, the Electronic Nail Care System could spell the end for manual nail care.
Features and Benefits
- Battery operated system that files, buffs and shines
- Ergonomically shaped head for easy use on finger and toe nails
- Two speed settings for optimal control
- Files in as little as five minutes
The Amope Pedi PerfectTM Electronic Nail Care system kit includes three refill heads that file, buff and shine. Battery included.
Amope Pedi Perfect™ Extra Coarse Electronic Foot File with Diamond Crystals
With the right tools women can achieve soft, touchable feet yearlong. The Amope Pedi Perfect™ Extra Coarse Electronic Foot File now has Diamond Crystals and comes in a radiant pink color. The rotating head gently and safely buffs away thick hard skin, revealing soft feet that you will want to show off. Also available is Amope's™ signature blue foot file with a regular coarse roller head, now with Diamond Crystals. And remember, Amope™ roller head refills are interchangeable and can be used on both devices!
With these tools, women will experience why more than five million feet in the U.S. use Amope Pedi Perfect™ to step into any moment with confidence.
Features and Benefits
- Removes hard skin quickly and easily
- Ergonomically shaped roller head for easy handling
- Micralumina replaceable head that is extra coarse for removal of hard skin
- Diamond crystals enable maximum hard skin removal
- Safe and painless with no sharp blades
Each Amope Pedi PerfectTM Extra Coarse Electronic Foot File with Diamond Crystals includes one extra coarse roller head and four AA batteries.
"Given the success we saw with the new Amope™ foot care range of products in year one, expanding into nail care is the natural next step," said Karen Chisholm, Marketing Director at RB. "With the Amope Pedi PerfectTM Electronic Nail Care System, we wanted to give women a simple tool to achieve shiny, healthy-looking nails without frequent and expensive trips to the salon. We want to give them the confidence to love every step."
Pricing and Availability
Each foot file and the Electronic Nail Care System is available now for a suggested retail price of $36.84-$49.99. Additional Amope Pedi PerfectTM extra coarse and finishing touch mixed roller packs are available separately (SRP: $14.99-$19.99). Amope™ products can be found at Target, Walmart, Bed Bath and Beyond, CVS, Walgreens, Rite Aid and Amazon.com, nationwide.
RB* is the world's leading consumer health and hygiene company. The company has operations in over 60 countries, with headquarters in London, Dubai and Amsterdam, and sales in most countries across the globe. The company employs approximately 37,000 people worldwide.
Inspired by a purpose to deliver innovative solutions for healthier lives and happier homes, RB is in the top 20 of companies listed on the London Stock Exchange. We are the global No. 1 or No. 2 in the majority of our fast-growing categories, driven by an exceptional rate of innovation. Our health, hygiene and home portfolio is led by our global Powerbrands including: Nurofen, Strepsils, Gaviscon, Mucinex, Durex, Scholl, Clearasil, Lysol, Dettol, Veet, Harpic, Cillit Bang, Mortein, Finish, Vanish, Calgon, Air Wick, Woolite and French's. Our Powerbrands represent 80% of our net revenue.
RB is redefining the world of consumer health and hygiene. Our people and unique culture are at the heart of our success. We have a drive for achievement and a passion to outperform wherever we focus, including sustainability where we are targeting a 1/3 reduction in water impact, 1/3 reduction in carbon and 1/3 of net revenue from more sustainable products. We are proud to be Save the Children's largest global partner, with a new vision to radically reduce one the world's largest killer of children under 5, diarrhea.
For more information visit www.rb.com.
*RB is the trading name of Reckitt Benckiser group of companies