Amway Responds to Hurricane Sandy Devastation

Supports victims through product, Amway Independent Business Owner volunteers and company match of up to $100,000 to American Red Cross

Nov 19, 2012, 09:00 ET from Amway

ADA, Mich., Nov. 19, 2012 /PRNewswire/ -- Amway is contributing products, mobilizing Amway Independent Business Owners, and partnering with the American Red Cross to help provide immediate relief to victims of Hurricane Sandy in the form of food, shelter, clothing, cleaning supplies, medicine, and more. A donation link has been created on the home page of for anyone who wishes to help those in need. Amway Corp. will match up to $100,000 for all Independent Business Owners (IBOs) and employees who donate to the American Red Cross through Amway.

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Millions of lives have been impacted by the effects of Hurricane Sandy, including tens of thousands of Amway IBOs whose homes, businesses and families were located directly in the path of the storm.

"The sheer enormity of the devastation has turned life upside down for millions," says Tanios Viviani, Amway Regional President – The Americas. "If there's any upside to such a crisis, it's that it brings people together to help one another. We have a huge network of compassionate IBOs who are always giving back to their communities, but it's especially inspiring to watch them spring into action in times of need. They give their time, money, products – whatever they can do to help."

Amway's core philanthropic efforts around the world are focused on helping children live better lives, through its AMWAY® ONE BY ONE Campaign for Children. The company and IBOs also regularly mobilize to respond through product and the Red Cross to local needs resulting from natural disasters, like Hurricane Sandy.

Amway is sending more than $400,000 in cleaning supplies and other products to Easter Seals Centers in New York and New Jersey to help those struggling in the area. Easter Seals has more than 200 centers in the region and some will serve as hubs to distribute products, as well as Amway IBO volunteers, where they are needed most. Easter Seals is a major partner of Amway's in the U.S. with a 30-year history of support from IBOs, largely concentrated in the New York area.

Amway also is working with International Aid to expedite excess product donations to support hurricane relief efforts in the Caribbean.

About Amway
Amway ( is one of the world's largest direct selling businesses. Alticor Inc., parent company of Amway, reported global sales of $10.9 billion in 2011. Founded in 1959 by entrepreneurs Rich DeVos and Jay Van Andel, and based in Ada, Michigan (United States), Amway offers consumer products and business opportunities through a network of more than 3 million distributors in more than 80 countries and territories worldwide. The top-selling brands for Amway are NUTRILITE® vitamin, mineral and dietary supplements, ARTISTRY® skincare and colour cosmetics, and eSpring® water treatment systems. The AMWAY ONE BY ONE CAMPAIGN FOR CHILDREN program ( builds local relationships that result in global impact. Through One by One programs, Amway, its employees, and distributors support hundreds of nonprofit organizations in more than 50 countries working to address the full spectrum of children's needs. Amway employees and Independent Business Owners have spent over 2 million hours volunteering to make life better for children around the world.  For more information about Amway, visit the Amway Newsroom at