NEW YORK, April 17, 2014 /PRNewswire/ -- At a press conference hosted by the New York International Auto Show and Bridgestone Corporation, the Mercedes-Benz S-Class was declared the 2014 World Luxury Car.
This is the first year for the World Luxury Car award. This new category was created to acknowledge higher-priced premium models selling in more limited numbers worldwide.
This year's winner was chosen from an initial entry list of 10 prestigious cars from all over the world, then a short list of three finalists: the winner as well as the Bentley Flying Spur and the Range Rover Sport.
"It is not only our customers who expect a new S-Class to set standards – but also the journalists," says Prof. Thomas Weber, Member of the Board of Management Daimler AG, responsible for Group Research and Mercedes-Benz Cars Development. "The success of the S-Class in this category makes us very proud indeed, and once more demonstrates that we have met these expectations."
The World Car jurors observed that, "Mercedes dominates the big luxury sedan market worldwide and the challenge of the sixth-generation S-Class was to be even better than the fifth-gen model. They did it by creating a car so far advanced in this segment that competitors pretty much have ceased trying to go head-to-head with the S. The exterior is completely new and the interior is spectacular on a whole new level."
Vehicles are selected and voted on by an international jury panel comprised of sixty-nine top-level automotive journalists from twenty-two countries around the world. Each juror was appointed by the World Car Steering Committee on the basis of his or her expertise, experience, credibility, and influence. Each juror typically drives and evaluates new vehicles on a regular basis as part of their professional work. Through their respective outlets they collectively reach an audience of many millions world-wide.
About the World Car Awards
Now in their tenth year, the annual World Car Awards are now the number one awards program in the world based on Prime Research's 2013 report. The awards were inaugurated in 2003, and officially launched in January 2004, to reflect the reality of the global marketplace, as well as to recognize and reward automotive excellence on an international scale. The awards are intended to complement, not compete, with existing national and regional Car of the Year programs.
The awards are administered by a non-profit association, under the guidance of a Steering Committee of pre-eminent automotive journalists from Asia, Europe, and North America. Peter Lyon (Japan) and Matt Davis (Italy) are the co-chairs; Jens Meiners (Germany), Mike Rutherford (U.K.), Eddie Alterman (USA), and Gerry Malloy (Canada) are the directors. There is no affiliation with, nor are the awards in any way influenced by any publication, auto show, automaker, or other commercial enterprise.
PHOTOS from today's press conference are available for download on our web site at www.wcoty.com > Award Photos.
About PRIME RESEARCH
PRIME Research International, a global leader in strategic communication research and consultancy, has joined forces with the World Car Awards to provide strategic studies in the fields of automotive assessment criteria and automotive awards. PRIME Research is a well-trusted research partner for the automotive industry with a broad range of automotive clients. PRIME Research sets the standard in automotive media research by providing strategic benchmark information and SWOT analyses on over 100 brands and over 10,000 different automobile models.
About BRIDGESTONE CORPORATION
Bridgestone Corporation, headquartered in Tokyo, is the world's largest tire and rubber company. In addition to tires for use in a wide variety of applications, it also manufactures a broad range of diversified products, which include industrial rubber and chemical products and sporting goods. Its products are sold in over 150 nations and territories around the world.
About the 2014 New York International Auto Show (NYIAS)
Showcasing the latest automotive trends, the 114-year old New York International Auto Show will unveil an extensive collection of the most technologically advanced vehicles on display anywhere in the world. The OICA-sanctioned event is owned and produced by the Greater New York Automobile Dealers Association.
Important Show Information: Press Days: April 16 & 17, Public Show Dates: April 18 – 27
Show Hours: Monday – Saturday: 10 a.m. - 10 p.m. Sundays: 10 a.m. - 7 p.m.
www.autoshowNY.com; Twitter: #NYIAS @NYautoshow; Facebook: Like us, we like you!
Mobile: Download our iPhone app; on iTunes for Show info on the go
For a list of past World Car Awards winners, please visit our web site: www.wcoty.com
SOURCE World Car Awards