Animoto Joins Execs From OK Go, Spin Magazine, MTV and Sparkart at SXSW for Panel on 'Producing Killer Videos Without the MTV Budget'

Mar 09, 2011, 14:37 ET from Animoto

AUSTIN, Texas, March 9, 2011 /PRNewswire/ -- Ex-MTV producer and co-founder of Animoto (, Jason Hsiao will be moderating a panel on "Producing Killer Videos Without the MTV Budget" at SXSW in Austin.  Animoto® is an award-winning video creation service that lets anyone quickly and easily create professional-quality videos from their own photos and or video clips, complete with music and text.

At the SXSW panel, "Producing Killer Videos," on March 16th at 2:00 p.m. at the Austin Convention Center (room 16A), music industry leaders will share insights on how it is now possible for musicians to shoot and produce their own professional-quality videos at a fraction of the price it would cost to pay a professional production crew.

Panelists will include:

  • Mike Rosenthal, Label Manager OK Go/Parachute
  • Matthew Mills, Exec. Producer MTV Unplugged/CEO Space Station Media
  • Tom Hartle, CEO Bandwdth/Former President of Spin Magazine
  • Naveen Jain, CEO Sparkart Group Inc.

For bands that don't have huge budgets, there are amazing new technologies that are making video production more accessible.  Panelists will discuss the evolving importance of music videos, tips on making and shooting a compelling video, along with insights on how to make them go viral, with YouTube, Twitter and social networks.

About Animoto:

Animoto ( is a video slideshow creation service that enables consumers, professionals and businesses to easily make and share professional-looking videos that will amaze friends, family and others. The Animoto team, which includes entertainment and technology industry veterans, has leveraged their expertise to develop a web-based service that makes it easy for people to quickly create and share their stories through video – using photos and/or videos.  The heart of Animoto is its Cinematic Artificial Intelligence™ technology that thinks like an actual director and editor, using the same sophisticated post-production skills and techniques that are used in television and film.  A fast-growing company, Animoto Productions is based in New York City with an office in San Francisco.

Animoto, Animoto Productions and Cinematic Artificial Intelligence are registered trademarks of Animoto Inc. Other names may be trademarks of their respective owners.

SXSW and South by Southwest are registered trademarks of SXSW Inc.

SOURCE Animoto