Anodot Forms 'Umbrella' Business Unit to Focus on Cloud Cost Management Offering

All-in-one, enterprise-grade cloud financial management solution for MSPs and enterprises provides an 'Umbrella' of tools and features to address FinOps needs.

ASHBURN, Va., April 2, 2025 /PRNewswire/ -- Anodot, recognized in 2024 as a top Visionary in the first Gartner® Magic Quadrant™ on cloud financial management (CFM) tools, has formed a new business unit that will focus on the company's cloud cost management platform. The updated and refined FinOps offering is designed to meet the needs of managed service providers (MSPs) and multidivisional enterprises. The Umbrella Cloud Cost Management Platform, rooted in AI and business analytics, gives financial leaders transparent visibility into their cloud and software-as-a-service (SaaS) costs, enabling more accurate budgeting and spending control.

Umbrella: New Business Unit Delivers New FinOps Features
With the unveiling of the Umbrella business unit, Anodot announced three new features for its cloud cost optimization platform:

1. Bring Your Own Data (beta). Users can now import their SaaS, platform, licensing and other costs and usage data and more to get a complete view of their cloud expenses so that they can optimize their spending. Learn more about Bring Your Own Data.
2. GreenOps Dashboard. Users can now gain visibility into their AWS cloud usage carbon emissions and power consumption directly from the Cost & Usage page. Powered by Anodot's integration with GreenPixie, users can analyze and understand their environmental impact. Learn more about the GreenOps Dashboard.
3. Savings Plan Simulator. The new Savings Plan Simulator replaces the SP Analyzer. Simulation data is based on all AWS compute services: EC2, Lambda and Fargate. The simulator provides an evaluation of all six purchasing options per coverage selection, visualizations to explore simulation results for cost and coverage, and an option to exclude Savings Plans expiring soon for a more precise forecast. Also, customers of AWS Managed Service Providers can now utilize the page (based on rebilling data). Learn more about the Anodot Savings Plan Simulator.

Learn more about the Umbrella business unit launch on our website: https://umbrellacost.com/

Escalating Cloud Spend Drives Booming FinOps Market
The growth in cloud spending continues to escalate – Gartner Research expects end-user cloud spending to increase 21.5% globally to $723 billion in 2025, forcing organizations to face a critical imperative to manage and optimize their cloud expenditures. So dire is the need that Gartner¹ predicts that a lack of sound cloud financial management (CFM) practices will be the primary reason for over 90% of enterprises that halt or slow cloud migrations by 2027. For enterprises today, the challenge is no longer just about migrating to the cloud – it's about optimizing everything in it. This challenge has led to a boom in FinOps and CFM solutions.

"A few years ago, there were just two or three major players in FinOps; today, there are dozens— even hundreds—of cloud cost management solutions," said David Drai, CEO of Anodot. "Major players have been acquired by tech giants, leaving customers uncertain about their future. But one thing is clear: businesses need a partner that listens, innovates and puts their needs first. Whether it's MSPs managing cloud costs for their customers or large enterprises optimizing multi-cloud and SaaS spend, they need solutions that work seamlessly."

In its report, "Emerging Tech Impact Radar: Cloud-Native Platforms" from February 2025, Gartner Research reported, "Augmented FinOps is being accelerated by the growing prevalence of generative AI (GenAI), due to GenAI's rapid ascent and compelling capabilities. Added to this stimulus is increasing customer demand for more efficient cloud deployments where cost is balanced with business value, the latter usually validated by improvements in business KPIs. This surge in development has halved the expected time to mainstream acceptance, with a notable influx of new market entrants and strategic acquisitions by established companies."

Anodot Unveils "Umbrella" as All-in-One Cost Optimization Platform
"Our goal has always been to build an all-in-one, AI-powered platform for managing cloud spend, where everything our customers need to observe, optimize and automate is connected under one 'Umbrella,'" continued Drai. "By rolling out this new brand and pledging a steady drumbeat of feature enhancements, Umbrella is signaling our laser focus on addressing real-world enterprise needs, from anomaly detection to automated cost optimization. We want organizations to know they will find everything they need under our 'Umbrella' to manage cloud and SaaS costs."

Anodot Recognized as Visionary and Rising Star
Prior to the company's launch of Umbrella, Gartner Research named Anodot as a Visionary in its 2024 Gartner Magic Quadrant for Cloud Financial Management (CFM) Tools. This product is now part of Umbrella.

Read more at https://www.anodot.com/blog/anodot-2024-gartner-mq/

Anodot also received a 2024 Rising Star Technology Partner Award for EMEA, a regional AWS award recognizing partners that are key in helping customers drive innovation and build solutions on AWS. Read more at https://www.anodot.com/blog/anodot-2024-gartner-mq/

About Umbrella and Anodot
Anodot delivers advanced FinOps, business intelligence and anomaly-detection solutions that drive cloud cost savings and operational efficiency. The company's Anodot business unit focuses on business intelligence, analytics and anomaly detection. The newly formed Umbrella business unit focuses on AI-driven FinOps solutions that provide financial cost control for cloud and SaaS in multi-cloud SaaS and Kubernetes environments, providing actionable recommendations that can cut up to 40% on annual cloud spend. More at https://umbrellacost.com/ and at https://www.anodot.com/

¹Gartner® "Magic Quadrant for Cloud Financial Management Tools" by analysts Dennis Smith, David Wright, Marco Meinardi, Ang Troy and Ken Rothenberger, 15 October 2024.

GARTNER is a registered trademark and service mark of Gartner, and Magic Quadrant is a registered trademark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and are used herein with permission. All rights reserved.

Media Contact:
Cristin Connelly
Cathey Communications for Anodot
[email protected] 

SOURCE Anodot