PHILADELPHIA, Dec. 19, 2017 /PRNewswire/ -- AppBus, provider of a secure platform that streamlines and integrates any application to the edge announced the addition of Donna Usiskin as Vice President of Marketing. Usiskin will be responsible for developing and implementing a marketing strategy that supports business growth and enhances brand awareness. As a core member of AppBus's executive team, she will contribute to the company's overall vision to drive growth.
"Donna's proven leadership abilities and enviable track record of successfully implementing large-scale go-to-market initiatives will position us to meet the evolving needs of the rapidly growing Digital Workspace market," said AppBus's Chief Executive Officer William (Bill) J. Conners, Jr. "She has always set an aggressive pace for generating new opportunities and strategies to accelerate growth; we look forward to her immense contributions at AppBus. AppBus is revolutionizing how we work, and we are fortunate to have an executive leader of Donna's caliber joining our team."
Usiskin joins AppBus with more than 20 years of sales, marketing and strategy experience with information technology companies. Recently she served as VP of Corporate Development for MMIT and previously held executive roles in market strategy for several early/growth stage companies. Usiskin adds over 10 years of venture capital experience from Edison Ventures; affording her a unique perspective on value proposition alignment. Usiskin has served as a BOD, Advisory Board member and Mentor with numerous start-ups and organizations in the region.
"AppBus is limitless in its consumerization of information technology; the platform transforms the digital application workspace landscape. The value proposition aligns directly with a business's ability to leverage its core applications to the edge," said Usiskin. "I feel fortunate to have the opportunity to work with Bill and the brilliant team that AppBus has assembled. We are poised to address the immense market opportunity."
AppBus enables the secure delivery and seamless integration of applications to end users on any device, across any network; helping them meet the requirements of the business and their clients. AppBus allows enterprises to rapidly contextualize their application fabric to enrich both workforce experience and expectations. AppBus delivers it's platform to financial services, life sciences and service providers globally.
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SOURCE AppBus, Inc.