Are social media the solution to fix internal communication?
NEW YORK, Nov. 12, 2018 /PRNewswire/ -- Social media played a key role in redefining human behavior in the last years. Today, more than 8 of 10 Americans have a social media profile, with the average person spending an average of two hours/day on these platforms.
Mainstream social media come with quite few shortcomings making its adoption difficult for corporations. For example, their standardized environments offer no room to showcase brand identities and integrate proprietary tools and features. Furthermore, companies have no visibility and control throughout the platform with privacy and security put at risk when internal information is hosted on centralized third-party's servers.
Today, companies can overcome these obstacles and use the features that make social media so successful to cultivate employee buy-in and engagement thanks to Groops by Highlanders that combines gamification, socialization and a rewards system to increase communication, knowledge sharing and engagement.
An inspired workforce results in increased employee morale, productivity and customer satisfaction, driving better results. Specially when demonstrating from the top-down how joining the digital conversation is critical to communicate and collaborate, efficiency goes up and emails down.
Gamification tools turned out to be key for boosting employee performance, motivation and engagement. The more often companies celebrate their employees, the more engaged they are on the job.
Socialization through a proprietary platform like Groops helps all those companies experiencing little collaboration between employees without the risk of data and security breaches.
Finally, recognition is a critical building block in any strong company culture. Usually management overlooks recognition as they tend to oversee more employees and initiatives than they can effectively handle. Recognition is easy to give and great to receive. The hardest part about giving recognition is remembering to do it in real time and today Groops' rewards system helps companies to effortlessly prioritize recognition. In the always-connected world we live in today, recognizing employees shouldn't be left to HR — it's crucial to your company's success.
Selecting an employee engagement platform used to be a complicated decision involving high budgets and uncertain results. Today, Groops allows companies to improve employee's communication, collaboration, incentives, rewards and receive plenty of user analytics with a no-brainer monthly price tag and no commitment required thanks to its fully customizable platform that white labels to clients with the option to host it on client-owned servers.
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SOURCE Highlanders, LLC
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