• Resources
  • Blog
  • Journalists
  • Log In
  • Sign Up
  • Data Privacy
  • Send a Release
Cision PR Newswire: news distribution, targeting and monitoring home
  • News
  • Products
    • Overview
    • Distribution by PR Newswire
    • Cision Communications Cloud®
    • Cision IR
    • All Products
  • Contact
    • General Inquiries
    • Request a Demo
    • Editorial Bureaus
    • Partnerships
    • Media Inquiries
    • Worldwide Offices

 

When typing in this field, a list of search results will appear and be automatically updated as you type.

Searching for your content...

No results found. Please change your search terms and try again.
  • News in Focus
      • Browse News Releases

      • All News Releases
      • All Public Company
      • English-only
      • News Releases Overview

      • Multimedia Gallery

      • All Multimedia
      • All Photos
      • All Videos
      • Multimedia Gallery Overview

      • Trending Topics

      • All Trending Topics
  • Business & Money
      • Auto & Transportation

      • All Automotive & Transportation
      • Aerospace, Defense
      • Air Freight
      • Airlines & Aviation
      • Automotive
      • Maritime & Shipbuilding
      • Railroads and Intermodal Transportation
      • Supply Chain/Logistics
      • Transportation, Trucking & Railroad
      • Travel
      • Trucking and Road Transportation
      • Auto & Transportation Overview

      • View All Auto & Transportation

      • Business Technology

      • All Business Technology
      • Blockchain
      • Broadcast Tech
      • Computer & Electronics
      • Computer Hardware
      • Computer Software
      • Data Analytics
      • Electronic Commerce
      • Electronic Components
      • Electronic Design Automation
      • Financial Technology
      • High Tech Security
      • Internet Technology
      • Nanotechnology
      • Networks
      • Peripherals
      • Semiconductors
      • Business Technology Overview

      • View All Business Technology

      • Entertain­ment & Media

      • All Entertain­ment & Media
      • Advertising
      • Art
      • Books
      • Entertainment
      • Film and Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • Entertain­ment & Media Overview

      • View All Entertain­ment & Media

      • Financial Services & Investing

      • All Financial Services & Investing
      • Accounting News & Issues
      • Acquisitions, Mergers and Takeovers
      • Banking & Financial Services
      • Bankruptcy
      • Bond & Stock Ratings
      • Conference Call Announcements
      • Contracts
      • Cryptocurrency
      • Dividends
      • Earnings
      • Earnings Forecasts & Projections
      • Financing Agreements
      • Insurance
      • Investments Opinions
      • Joint Ventures
      • Mutual Funds
      • Private Placement
      • Real Estate
      • Restructuring & Recapitalization
      • Sales Reports
      • Shareholder Activism
      • Shareholder Meetings
      • Stock Offering
      • Stock Split
      • Venture Capital
      • Financial Services & Investing Overview

      • View All Financial Services & Investing

      • General Business

      • All General Business
      • Awards
      • Commercial Real Estate
      • Corporate Expansion
      • Earnings
      • Environmental, Social and Governance (ESG)
      • Human Resource & Workforce Management
      • Licensing
      • New Products & Services
      • Obituaries
      • Outsourcing Businesses
      • Overseas Real Estate (non-US)
      • Personnel Announcements
      • Real Estate Transactions
      • Residential Real Estate
      • Small Business Services
      • Socially Responsible Investing
      • Surveys, Polls and Research
      • Trade Show News
      • General Business Overview

      • View All General Business

  • Science & Tech
      • Consumer Technology

      • All Consumer Technology
      • Artificial Intelligence
      • Blockchain
      • Cloud Computing/Internet of Things
      • Computer Electronics
      • Computer Hardware
      • Computer Software
      • Consumer Electronics
      • Cryptocurrency
      • Data Analytics
      • Electronic Commerce
      • Electronic Gaming
      • Financial Technology
      • Mobile Entertainment
      • Multimedia & Internet
      • Peripherals
      • Social Media
      • STEM (Science, Tech, Engineering, Math)
      • Supply Chain/Logistics
      • Wireless Communications
      • Consumer Technology Overview

      • View All Consumer Technology

      • Energy & Natural Resources

      • All Energy
      • Alternative Energies
      • Chemical
      • Electrical Utilities
      • Gas
      • General Manufacturing
      • Mining
      • Mining & Metals
      • Oil & Energy
      • Oil and Gas Discoveries
      • Utilities
      • Water Utilities
      • Energy & Natural Resources Overview

      • View All Energy & Natural Resources

      • Environ­ment

      • All Environ­ment
      • Conservation & Recycling
      • Environmental Issues
      • Environmental Policy
      • Environmental Products & Services
      • Green Technology
      • Natural Disasters
      • Environ­ment Overview

      • View All Environ­ment

      • Heavy Industry & Manufacturing

      • All Heavy Industry & Manufacturing
      • Aerospace & Defense
      • Agriculture
      • Chemical
      • Construction & Building
      • General Manufacturing
      • HVAC (Heating, Ventilation and Air-Conditioning)
      • Machinery
      • Machine Tools, Metalworking and Metallurgy
      • Mining
      • Mining & Metals
      • Paper, Forest Products & Containers
      • Precious Metals
      • Textiles
      • Tobacco
      • Heavy Industry & Manufacturing Overview

      • View All Heavy Industry & Manufacturing

      • Telecomm­unications

      • All Telecomm­unications
      • Carriers and Services
      • Mobile Entertainment
      • Networks
      • Peripherals
      • Telecommunications Equipment
      • Telecommunications Industry
      • VoIP (Voice over Internet Protocol)
      • Wireless Communications
      • Telecomm­unications Overview

      • View All Telecomm­unications

  • Lifestyle & Health
      • Consumer Products & Retail

      • All Consumer Products & Retail
      • Animals & Pets
      • Beers, Wines and Spirits
      • Beverages
      • Bridal Services
      • Cannabis
      • Cosmetics and Personal Care
      • Fashion
      • Food & Beverages
      • Furniture and Furnishings
      • Home Improvement
      • Household, Consumer & Cosmetics
      • Household Products
      • Jewelry
      • Non-Alcoholic Beverages
      • Office Products
      • Organic Food
      • Product Recalls
      • Restaurants
      • Retail
      • Supermarkets
      • Toys
      • Consumer Products & Retail Overview

      • View All Consumer Products & Retail

      • Entertain­ment & Media

      • All Entertain­ment & Media
      • Advertising
      • Art
      • Books
      • Entertainment
      • Film and Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • Entertain­ment & Media Overview

      • View All Entertain­ment & Media

      • Health

      • All Health
      • Biometrics
      • Biotechnology
      • Clinical Trials & Medical Discoveries
      • Dentistry
      • FDA Approval
      • Fitness/Wellness
      • Health Care & Hospitals
      • Health Insurance
      • Infection Control
      • International Medical Approval
      • Medical Equipment
      • Medical Pharmaceuticals
      • Mental Health
      • Pharmaceuticals
      • Supplementary Medicine
      • Health Overview

      • View All Health

      • Sports

      • All Sports
      • General Sports
      • Outdoors, Camping & Hiking
      • Sporting Events
      • Sports Equipment & Accessories
      • Sports Overview

      • View All Sports

      • Travel

      • All Travel
      • Amusement Parks and Tourist Attractions
      • Gambling & Casinos
      • Hotels and Resorts
      • Leisure & Tourism
      • Outdoors, Camping & Hiking
      • Passenger Aviation
      • Travel Industry
      • Travel Overview

      • View All Travel

  • Policy & Public Interest
      • Policy & Public Interest

      • All Policy & Public Interest
      • Advocacy Group Opinion
      • Animal Welfare
      • Congressional & Presidential Campaigns
      • Corporate Social Responsibility
      • Domestic Policy
      • Economic News, Trends, Analysis
      • Education
      • Environmental
      • European Government
      • FDA Approval
      • Federal and State Legislation
      • Federal Executive Branch & Agency
      • Foreign Policy & International Affairs
      • Homeland Security
      • Labor & Union
      • Legal Issues
      • Natural Disasters
      • Not For Profit
      • Patent Law
      • Public Safety
      • Trade Policy
      • U.S. State Policy
      • Policy & Public Interest Overview

      • View All Policy & Public Interest

  • People & Culture
      • People & Culture

      • All People & Culture
      • Aboriginal, First Nations & Native American
      • African American
      • Asian American
      • Children
      • Diversity, Equity & Inclusion
      • Hispanic
      • Lesbian, Gay & Bisexual
      • Men's Interest
      • People with Disabilities
      • Religion
      • Senior Citizens
      • Veterans
      • Women
      • People & Culture Overview

      • View All People & Culture

      • In-Language News

      • español
      • português
      • Česko
      • Danmark
      • Deutschland
      • España
      • France
      • Italia
      • Nederland
      • Norge
      • Polska
      • Portugal
      • Россия
      • Slovensko
      • Suomi
      • Sverige
  • Overview
  • Distribution by PR Newswire
  • Cision Communications Cloud®
  • Cision IR
  • All Products
  • General Inquiries
  • Request a Demo
  • Editorial Bureaus
  • Partnerships
  • Media Inquiries
  • Worldwide Offices
  • PR Newswire: news distribution, targeting and monitoring
  • Send a Release
    • ALL CONTACT INFO
    • Contact Us

      888-776-0942
      from 8 AM - 10 PM ET

  • Send a Release
  • Sign Up
  • Log In
  • Resources
  • Blog
  • Journalists
  • RSS
  • GDPR
  • News in Focus
    • Browse All News
    • Multimedia Gallery
    • Trending Topics
  • Business & Money
    • Auto & Transportation
    • Business Technology
    • Entertain­ment & Media
    • Financial Services & Investing
    • General Business
  • Science & Tech
    • Consumer Technology
    • Energy & Natural Resources
    • Environ­ment
    • Heavy Industry & Manufacturing
    • Telecomm­unications
  • Lifestyle & Health
    • Consumer Products & Retail
    • Entertain­ment & Media
    • Health
    • Sports
    • Travel
  • Policy & Public Interest
  • People & Culture
    • People & Culture
  • Send a Release
  • Sign Up
  • Log In
  • Resources
  • Blog
  • Journalists
  • RSS
  • GDPR
  • Overview
  • Distribution by PR Newswire
  • Cision Communications Cloud®
  • Cision IR
  • All Products
  • Send a Release
  • Sign Up
  • Log In
  • Resources
  • Blog
  • Journalists
  • RSS
  • GDPR
  • General Inquiries
  • Request a Demo
  • Editorial Bureaus
  • Partnerships
  • Media Inquiries
  • Worldwide Offices
  • Send a Release
  • Sign Up
  • Log In
  • Resources
  • Blog
  • Journalists
  • RSS
  • GDPR

AREA15, A First-of-its-Kind Experiential and Interactive Entertainment, Retail, Dining and Nightlife Complex, Opening in Las Vegas Mid-2019

Meow Wolf, an Arts Collective, Joins as Anchor Tenant


News provided by

AREA15

Jan 18, 2018, 02:00 ET

Share this article

Share this article


LAS VEGAS, Jan. 18, 2018 /PRNewswire/ -- Las Vegas locals and tourists alike will witness a new entertainment and retail complex come to life in mid-2019. AREA15 is a unique concept of a wholly re-imagined world weaving together immersive experiences, themed events, art installations, restaurants, bars, and nightlife. The complex will appeal to a variety of clientele, including gamers, comic-con and sci-fi enthusiasts, artists, music and festival lovers, and anyone simply looking for an immersive and unique experience. AREA15 is a development project led by a joint venture between real estate development firm Fisher Brothers and creative agency Beneville Studios, both of New York. 

AREA15, A First-of-its-Kind Experiential and Interactive Entertainment, Retail, Dining and Nightlife Complex, Opening in Las Vegas Mid-2019
AREA15, A First-of-its-Kind Experiential and Interactive Entertainment, Retail, Dining and Nightlife Complex, Opening in Las Vegas Mid-2019

AREA15 announced it has signed Meow Wolf, a multi-media production company based in Santa Fe, New Mexico, as the anchor tenant. Meow Wolf creates immersive, interactive experiences that transport audiences of all ages into fantastic realms of story and exploration. Well over 100 Meow Wolf artists work together to tell immersive stories through fabrication, painting, sculpture, architecture, virtual and augmented reality, sound, performative experiences and interactivity. Meow Wolf's first permanent exhibition, House of Eternal Return, is located in Santa Fe and has welcomed nearly a million visitors in its first two years. Meow Wolf will work with local artists and talent in Las Vegas and the surrounding areas to create experiences in AREA15. 

"AREA15 is a radical re-imagining of retail," said Winston Fisher, a principal of Fisher Brothers. "It will be a 21st century immersive bazaar and an entirely new concept in retail and entertainment.  We're excited to debut this groundbreaking concept off the Las Vegas Strip, attracting tourists and locals alike, and we are thrilled to have Meow Wolf join as the premier anchor tenant."

Game of Thrones author and fellow Santa Fe resident George RR Martin is one of Meow Wolf's biggest investors. "The people of Las Vegas have a treat coming their way," said Martin. "Over the past two years, hundreds of thousands of visitors have explored House of Eternal Return in Santa Fe and thrilled to its unique blend of mystery, fantasy, and fun, a world of imagination made tangible by the amazing artists of Meow Wolf. Now those same artists, and some new ones, will be showing us new wonders, new terrors, and new beauties in a new city, for all those who dare to follow. We're talking expansions, not duplications, and I couldn't be more excited to learn what weirdness we'll find behind the new doors that Meow Wolf will be opening for us in Las Vegas."   

"AREA15 understands the current cultural shift into new dimensions of experience, whether that's in telling a story, entertainment, dining or retail," said Vince Kadlubek, CEO of Meow Wolf. "Meow Wolf has envisioned an entirely new way of telling a story—more immersive, more interactive, more exploratory than anything before—and we are looking forward to producing an otherworldly experience for the vibrant local population of Las Vegas, as well as the year-round visitors from around the globe."

AREA15 offers up to 126,000 square feet of customized tenant space for a curated collection of experiential and retail businesses; 68,000 square feet of leasable ground floor space and up to 58,000 square feet of mezzanine space.  A 40,000 square foot indoor and outdoor event space, ideally suited for live music, festivals, corporate events, e-sport tournaments and much more will be adjacent to the retail and dining options. The indoor and outdoor event space has the capacity to accommodate up to 3,000 guests at a time, with plans to host more than 100 events per year. AREA15 will offer over 800 complimentary parking spaces.

Complementing the retail and event space is the interconnected "Spine," a destination unto itself as an immersive bizarre and promenade that ties all of the tenants together. "We respect that the visitor to AREA15 is an adventurer and explorer, someone who wants to be authentically engaged and inspired. We have scoured the world for visionary artists and talent to bring this alternative reality to life," says Michael Beneville. Designed to showcase inventive dining and nightlife options, unique activations, innovative art exhibitions, and bespoke performances, the 30,000 square foot Spine will be a canvas for artists to showcase their work. BARTKRESA Studio's twelve-foot tall faceted skull, Shogyo Mujo, a collaboration with sculptor Joshua Harker, utilizing projections, 3D mapping, lighting, music, and interactivity, will come to life in the center of the Spine. Henry Chang, a Las Vegas based sculptor best known for his ability to include both sophisticated engineering and artistic themes in his designs, has found a permanent home in AREA15 for "The Flux Capacitor," one of his cars originally built for the Burning Man festival.   The Spine will feature an ecological forest of an original bamboo structure from Bali, designed by IBUKU and built by the traditional skills of Balinese craftsmen.

A quick ride from the Las Vegas Strip, AREA15 will be located on the southwest corner of Sirius Avenue and Rancho Drive near Palace Station. A sales and marketing center is open at 3230 W. Desert Inn Road, Suite 180, Las Vegas for leasing and sales inquiries. 

For more information visit www.area15.com and follow on Instagram area15bunker, Facebook Area 15, Twitter area_fifteen and YouTube AREA15.  

About Fisher Brothers
Since 1915, Fisher Brothers has embraced the core values of conservative entrepreneurship, long-term vision, integrity and philanthropy to advance the firm's enduring achievements. Today, led by Arnold, Kenneth, Steven and Winston Fisher, the partners are proud to be carrying on a family business that has enjoyed nearly a century of uninterrupted growth. As the Fishers who came before them, each successive generation is committed to passing on a legacy even more luminous and promising than the one that was placed in their trust.

About Beneville Studios
Michael Beneville and his team at Beneville Studios are unlike any creative company in the world. Beneville Studios specializes in realizing a vision, regardless of the medium—simultaneously and discreetly creating projects as varied as corporate headquarters; immersive retail pavilions; helicopter lounges and plane interiors; as well as privately commissioned books, machines, films, and fine art for the world's most exclusive clientele. Today, their purview includes millions of square feet of architecture and projects that span the globe.

SOURCE AREA15

Related Links

http://www.area15.com

Modal title

Contact Cision

  • Cision Distribution 888-776-0942
    from 8 AM - 9 PM ET

  • Chat with an Expert
  • General Inquiries
  • Request a Demo
  • Editorial Bureaus
  • Partnerships
  • Media Inquiries
  • Worldwide Offices

Products

  • Cision Communication Cloud®
  • For Marketers
  • For Public Relations
  • For IR & Compliance
  • For Agency
  • For Small Business
  • All Products

About

  • About PR Newswire
  • About Cision
  • Become a Publishing Partner
  • Become a Channel Partner
  • Careers
  • COVID-19 Resources
  • Accessibility Statement
  • Asia
  • Brazil
  • Canada
  • Czech
  • Denmark
  • Finland
  • France
  • Germany
  • India
  • Israel
  • Italy
  • Mexico
  • Middle East
  • Netherlands
  • Norway
  • Poland
  • Portugal
  • Russia
  • Slovakia
  • Spain
  • Sweden
  • United Kingdom

My Services

  • All New Releases
  • Online Member Center
  • ProfNet

Contact Cision

Products

About

My Services
  • All News Releases
  • Online Member Center
  • ProfNet
Cision Distribution Helpline
888-776-0942
  • Terms of Use
  • Privacy Policy
  • Information Security Policy
  • Site Map
  • RSS
  • Cookie Settings
Copyright © 2022 Cision US Inc.