Argus Cidery Chooses Ardagh Beverage Cans to Help Build Brand

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Jan 30, 2017, 08:00 ET

CHICAGO, Jan. 30, 2017 /PRNewswire/ -- Argus Cidery is bringing the big, bold tastes of Texas to the masses with Ciderkin and Ginger Perry craft cider. Now packaged in Ardagh 12 oz. beverage cans, these new offerings are characterized by a taste profile unique to the market from a fermentation process that exudes the subtle expression of each individual fruit.

Argus Cidery chooses Ardagh beverage cans to efficiently reach new markets.

Jeff Mickel, owner of Argus Cidery, says the Argus Cidery team chose Ardagh beverage cans to efficiently reach outlying markets and, ultimately, enable consumers to enjoy these craft ciders outdoors, in parks, on golf courses, at the beach, where canned beverages are welcomed. "Lightweight cans enable us to ship efficiently, nationally and minimize our carbon footprint," he said. "It's just the beginning. We're excited about spreading our distribution reach and enabling consumers across the country to enjoy our products."

In fact, Argus Cidery products are now available in New York, North Carolina, South Carolina, Georgia, Florida, Alabama, Kentucky, Louisiana, Missouri, Illinois, Colorado, Michigan and Washington. And early this year, the products will be available in Tennessee, California and Oregon.

Claude Marbach, CEO, Ardagh Metal, North America Beverage, says Argus Cidery is a great example of the company's focus on building strong relationships with growth customers. "We're very pleased to partner with the Argus Cidery team in supporting them with high-quality beverage cans that preserve the integrity of the taste profile they work so hard to create," he said. "We remain excited about the further growth potential in craft cider as more variety is brought to retail and beverage cans are chosen as a means to efficiently reach new markets."

About Argus Cidery
Argus Cidery was founded in 2010 in Austin, Texas, simply because the dry, effervescent ciders the Argus team liked to drink weren't available. The team set out to create ciders that would make one rethink how an American hard cider should taste. For further information, please visit, www.arguscidery.com.

About Ardagh
Ardagh Group is a global leader in glass and metal packaging solutions, producing packaging for most of the world's leading food, beverage and consumer care brands. We operate 109 facilities in 22 countries, employ over 23,000 people and have global sales exceeding $8.8 billion (Eur€7.9 billion). For more information, please visit www.ardaghgroup.com