EWING, N.J., April 26, 2017 /PRNewswire/ -- For cat owners, cleaning out the litter box can be among the most dreaded chores in the house. In fact, in a recent online survey1, Arm & Hammer Cat Litter uncovered that more than half of cat owners (52%) describe cleaning out the litter box as "tedious," "dreadful" or a "nightmare." To aid frustrated cat owners, Church & Dwight Co., Inc. (NYSE: CHD), the makers of Arm & Hammer Cat Litter, has introduced its latest innovation in pet care, Arm & Hammer™ SLIDE™ Easy Clean-Up Clumping Litter. The revolutionary non-stick litter promises to make cleaning out and keeping an odor-free litter box easy and hassle-free.
"Cleaning out the litter box is a weekly chore that becomes even more time-consuming when you have to contend with scrubbing and scraping at stuck-on clumps on the sides or bottom of the litter box," said Elizabeth Joe, Group Brand Manager, Arm & Hammer Pet Care. "Arm & Hammer SLIDE makes cleanup easy and saves cat owners time so they can enjoy the fun parts of cat ownership."
Arm & Hammer SLIDE notably uses patented EZ Clean technology that allows litter to slide right out of the pan with no scraping, scrubbing or sticking to the sides or bottom. Full product benefits include:
- Easy Clean-Up: Litter slides right out of the pan with no scraping or scrubbing
- Sealed in Odors: Moisture-activated Micro-Granules form a tight seal around cat waste to completely seal odor
- 7-Day Guarantee: Experience the confidence of 7-day odor free home—guaranteed
- Rock-Hard Clumps: Plant-derived particles help create rock-hard clumps for easy scooping
- 100% Dust Free: Unique formula helps keep floors clean with minimal dusting
- Soft Touch: Litter made with fine micro-particles for a softer feel
When using Arm & Hammer SLIDE, it's recommended to start with a clean, empty litter box. Fill the box with 3-4 inches of litter to ensure coverage and remember to remove clumps and solid waste daily. When it's time to change the litter, SLIDE pours right out with ease!
Arm & Hammer SLIDE Easy Clean-Up Clumping Litter is available in 14 lb., 19 lb. and 28 lb. boxes and is sold nationwide at leading retail outlets and pet stores.
1Arm & Hammer™ Cat Litter Survey was conducted by OP4G among a nationally representative sample of 1,000 U.S. adults, specifically cat owners ages 18+, in March 2017
About ARM & HAMMER™
For more than 170 years, ARM & HAMMER™ Baking Soda's familiar orange box has been a trusted fixture in both the refrigerator and home. The brand was founded in 1846 when Dr. Austin Church and John Dwight began to produce and sell sodium bicarbonate under the ARM & HAMMER™ brand name. Today, Church & Dwight, Co., Inc. manufactures a variety of cleaning, freshening and deodorizing products for the home, family, pets, and body under the iconic ARM & HAMMER™ brand name. For more information visit http://www.clumpandseal.com/.
About Church & Dwight Co., Inc.
Church & Dwight Co., Inc., headquartered in Ewing, NJ, manufactures and markets a wide range of personal care, household, and specialty products under the ARM & HAMMER™ brand name and other well-known trademarks like OxiClean™.
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SOURCE Arm & Hammer